#United States #San Francisco #private credit #Juniper Square #Top Fundraisers

Juniper Square's 2025 Top Fundraisers Report

On January 21, 2026, Juniper Square unveiled its highly anticipated 2025 Top Fundraisers report, marking the fifth edition of this annual celebration. This report recognizes the significant achievements of its clients, who have excelled in raising capital across various domains, encompassing private equity, real estate, and venture capital. For the first time, the report introduces a new category dedicated to private credit, reflecting the asset class's expanding importance in today's investment landscape.

A New Era for Private Credit

The inclusion of private credit marks a pivotal development. As noted by Tony Chung, Managing Director of Private Equity and Private Credit at Juniper Square, this asset class has evolved from a niche strategy to a core element of many investment portfolios. With banks scaling back on certain lending operations, private credit managers are stepping in to fulfill the financing gap. These managers are leveraging innovative structures that provide more flexible liquidity profiles and reliable cash flow.

In late 2025, Juniper Square took a significant step in enhancing its capabilities by acquiring Tenor, thereby strengthening its support for private credit strategies. This strategic move positions Juniper Square at the forefront of evolving market demands, allowing them to provide tailored technology and expertise in private markets.

Recognizing the Top Fundraisers

The report categorizes the winners based on asset class and managed equity, utilizing data from Juniper Square's GPX platform. In addition to recognizing established firms, a new Rising Star Award was introduced to honor clients who began utilizing Juniper Square's Investor Onboarding solution in 2025.

With fundraising becoming increasingly continuous and the investor base diversifying, flexibility and efficient operational models are paramount. Jay Farber, General Manager of GPX, highlighted the need for General Partners (GPs) to adopt an operational model that caters to contemporary fundraising needs while preparing for future challenges.

Innovation in Investor Onboarding

To facilitate smoother fundraising processes, Juniper Square has launched several innovative tools. In June 2025, they introduced JunieAI, a solution designed to swiftly capture structured investor data from offline documents, significantly accelerating the onboarding process. This was followed by the release of the first AI-driven Customer Relationship Management (CRM) tool specifically built for Investor Relations, distinguishing itself from generic CRMs by its tailored features for private markets GPs.

Juniper Square's Investor Onboarding solution enhances firms' efficiency by digitizing subscriptions and streamlining Anti-Money Laundering (AML) and Know Your Customer (KYC) workflows. This has proven beneficial in reducing manual tasks, allowing teams to transition from initial contact to funding in a more efficient manner while adhering to compliance standards and ensuring a premium experience for Limited Partners (LPs).

Currently, Juniper Square oversees approximately 700,000 investor accounts and has processed over 300,000 subscription documents. The firm recorded nearly 50,000 new subscriptions completed in 2025, further underscoring their operational excellence and commitment to the private markets.

Conclusion

Juniper Square remains a crucial partner for over 2,000 private market General Partners worldwide, offering an integrated platform that enhances operational efficiency and improves the overall investor experience. Their continuous innovations, like the introduction of AI in investor relations, ensure that Juniper Square stays ahead in the rapidly evolving landscape of private capital fundraising. With the expansion into private credit and a robust framework for ongoing support, Juniper Square is well-positioned to lead the charge in shaping the future of fundraising in private markets.