Selkie's Launch of a New Campaign and Limited Edition Collection
Today at 2 PM PST, Selkie introduces a captivating limited-edition capsule collection and campaign that draws inspiration from the iconic works of French Impressionist Edgar Degas. Known for his intimate depictions of ballet dancers amid the rich ambience of 19th-century Paris, Degas's masterpieces serve as a wellspring for Selkie's latest fashion endeavors.
The newly unveiled collection includes 39 unique styles, beautifully bridging the gap between classical ballet aesthetics and contemporary fashion. Featuring a mix of boned tutus, airy tulle skirts, structured corsets, and flowing silk and cotton dresses, this line embodies the timeless elegance and strength exemplified by its muse: the ballerina. Each piece translates the delicate brush strokes of Degas's artwork into tangible garments that resonate with both beauty and emotional depth.
The Artistic Inspirations Behind the Collection
Selkie's Creative Director and Founder, Kimberley Gordon, shared insights about the creative vision behind this collection. She states, "Perfection, beauty, elegance, misogyny, sex work, secrets, and a woman's perseverance through it all in the 19th century come to life in the form of the ballerina, captured in pastels by the revolutionary Impressionist artist, Degas. This ironic portrayal of incandescent beauty and pain, where art imitates life imitates art takes center stage in our next capsule."
The collection draws particular inspiration from some of Degas's most famed works, including
“The Dance Class,” “The Star,” and
“The Blue Dancers.” Each piece in the collection encapsulates the essence of these iconic artworks, yet transforms them into modern-day wearables that echo their beauty while remaining functional for today's fashion-forward individual.
Featured Dancers
Bringing this artistic vision to life are two leading figures from the American Ballet Theatre,
Isabella Boylston and
Madison Brown. Principal dancer Boylston is well known for her grace and emotive performances, while soloist Brown brings her unique style and interpretive strength to the forefront. Their partnership with Selkie signifies a divine intersection between the arts of ballet and fashion, illuminating how both forms can express themes of resilience, beauty, and femininity.
Exclusive Availability
The Selkie collection will be available for purchase exclusively on
Selkiecollection.com starting from March 11, 2025. Prices for this stunning collection range from $68 to $499, inviting a wide audience to partake in this artistic fusion.
Photographer
Tyler Parker has beautifully captured campaign images, showcasing the collection's elegance, further enhancing the ethereal theme inspired by Degas.
Selkie continues to pursue artistic integrity through fashion, merging historical narratives with contemporary sensibilities, drawing admirers who not only appreciate style but the stories that lie within the garments. With this new launch, Selkie elevates the dialogue around femininity, artistry, and resilience, inviting all to indulge in a little piece of fine art in their wardrobes.
Don't miss out on this breathtaking collection that celebrates the beauty and strength of the ballet dancer, now immortalized in fashion by Selkie.