#Japan #Tokyo #Giftee #Francfranc #eGift System

Francfranc Launches eGift System for Enhanced Gifting Experiences

In a significant step to enhance gifting experiences, prominent interior brand Francfranc has collaborated with Giftee to introduce an innovative eGift System. This new service enables the issuance and sale of e-gift cards and tickets beginning December 11th. Online shoppers can now enjoy the convenience of gifting, making it easier than ever to express appreciation or celebrate special occasions.

About the Collaboration

Giftee Inc., headquartered in Shinagawa, Tokyo, has built a robust e-gift platform that fosters connections between individuals, businesses, and communities. This partnership aims to expand Francfranc’s reach in the eGift market by allowing shoppers to purchase Francfranc eGifts starting from ¥1,000 up to ¥10,000 through their online shop as well as the Giftee web service and mobile app, giftee®.

With over 150 stores in Japan and an additional 7 in Hong Kong, Francfranc has carved a niche for itself in the interior design sector, offering chic home decor solutions that cater to various tastes. The launch of the eGift system fits perfectly into Francfranc's strategy of leveraging e-commerce to meet growing gifting demands and enhance customer engagement.

What is the eGift System?

The eGift System developed by Giftee allows businesses to easily generate digital gifts and tickets, which can be used for promotions, campaigns, and consumer engagement. Individuals can purchase e-gifts as gifts for friends or family, whereas businesses can utilize them as incentives for customer engagement initiatives or as corporate gifts. This dual-purpose capability enhances the utility of e-gifts across various sectors, boosting both individual and corporate usage.

Range of eGift Options

Customers can choose from four denominations of Francfranc eGifts:

• - ¥1,000
• - ¥3,000
• - ¥5,000
• - ¥10,000

These e-gift cards can be applied directly when shopping on the Francfranc online store. To redeem a gift, buyers just need to enter a unique coupon code at checkout. The gift cards are valid until the end of the month that falls three months after issuance.

Utilizing eGifts for Business and Individuals

The giftee for Business service opens new avenues for companies looking to reward customers or employees. Businesses can provide e-gifts as responses to surveys, promotional incentives, or seasonal greetings tailored for clients. It allows companies to strengthen relationships through thoughtful gifting strategies.

In addition, for HR departments, the eGift system can serve as an effective tool to celebrate employee milestones such as birthdays, anniversaries, or employee recognition awards. This focus on employee engagement makes the platform appealing for B2E (Business to Employee) initiatives.

Giftee is also exploring the potential of eGifts in supporting local government initiatives around parenting, maternity, and child-rearing. This incorporation emphasizes Giftee’s ongoing commitment to community support and social responsibility.

Future Directions

Looking ahead, Giftee plans to further enrich its offerings, ensuring a wider variety of e-gifts available for both in-person and online shopping experiences. Their objective is to promote the culture of gift-giving as a means to nurture connections and communicate appreciation in everyday life, making gifting more accessible and engaging.

With the launch of the eGift System, Francfranc and Giftee are paving the way for a new era in gifting, where technology meets heartfelt gestures, making it easier for everyone to express their feelings through thoughtfully chosen gifts.

In summary, this partnership not only enhances gift options for consumers but also opens up new business opportunities, ensuring a broader reach in the thriving e-commerce landscape.