Mastering Corporate Communication Strategies in the Era of Agent-based AI

In an age rapidly transforming under the influence of agent-based AI, businesses face a critical need to rethink their communication strategies. The seminar titled "Corporate Communication Strategies in the Era of Agent-based AI", led by Maho Tanaka from Accenture's Business Consulting Division, provides key insights into navigating this new landscape.

The Essential Shift in Corporate Communication

As artificial intelligence evolves beyond mere efficiency tools, it assumes a more substantial role in processes such as information acquisition, comparison, decision-making, and even execution. The seminar, conducted on February 26, 2026, will delve into the implications of this shift, emphasizing how AI-technologies like ChatGPT are shaping the interaction dynamics between consumers and businesses.

One of the most pressing challenges arises as information may no longer reach users directly, fostering a situation where AI dictates the pathway from decision-making to action. The seminar aims to outline this irreversible trend, proposing that the competitive axis for companies is transitioning from simply appealing to consumers to determining how AI interprets, selects, and executes business proposals.

Key Lecture Points

1. Impact of AI on Information Search and Access: Participants will explore how AI redefines the traditional methods of information retrieval and processing.
2. Influence of AI on Marketing and Communication: Insights into how businesses can leverage AI to refine their marketing strategies will be discussed.
3. Future Directions for Corporate Communication in the AI Era:
- Stage One: Establishing a robust information structure that AI can reference and cite.
- Stage Two: Strategies for reclaiming control over decision-making and execution processes that have been predominantly dominated by AI systems.
4. Case Studies from Accenture: Concrete examples will illustrate how companies can successfully adapt to these changes.
5. Q&A Session: An interactive discussion will provide further clarity and address participants' questions.

The Role of SSK in Transforming Knowledge

The New Social System Research Institute (SSK), which organizes this seminar, has been providing vital business seminar services since its establishment in December 1996. With over 28 years of experience, SSK has facilitated approximately 500 seminars annually, aimed at delivering high-level, rapid insights in various business domains, including strategic management and technology.

SSK’s commitment involves a holistic approach to information dissemination and supporting businesses in leveraging critical insights to foster growth. As society progresses into a new era marked by digital transformation, SSK is dedicated to serving as a strategic partner, ensuring that businesses remain well-equipped with the latest information and skills.

Conclusion

The "Corporate Communication Strategies in the Era of Agent-based AI" seminar serves as a crucial platform for businesses to realign their communication strategies amid the transformative capabilities of AI technologies. Attendees will gain valuable knowledge that not only anticipates upcoming market shifts but also prepares corporations to engage with AI effectively, reclaiming control and refining their operations in an increasingly automated environment.

For more details, follow the link to the seminar here.

Contact Details:
New Social System Research Institute
2-6-2 Nishi-Shinbashi, Minato City, Tokyo, Japan
Email: [email protected]
TEL: 03-5532-8850
FAX: 03-5532-8851

Stay updated and ensure your organization is at the forefront of the AI revolution by participating in this essential seminar. Sign up today!

About SSK

SSK is continuously at the forefront of providing cutting-edge information, committed to fostering the successful development and expansion of its customers' businesses.