EV Bike Test Ride
2025-07-16 00:53:32

A Comprehensive Review of the EV Bike Test Ride Hosted by Chunichi Shimbun

Overview of the EV Bike Test Ride Event



On July 1, 2025, the Chunichi Shimbun held an event at their headquarters in Nagoya, showcasing a selection of electric bikes. Among the models featured were the Honda CUV e:, the BENLY e: Pro, and the Tsubame e-Times M-Crew. Participants were given the chance to test-ride these electric vehicles, along with displayed lightweight delivery EVs like the Honda N-Van e: and the Nissan Sakura.

Background to the Event



With the acceleration of efforts towards a decarbonized society, the motorcycle sector faces a significant transition. By 2025, production of 50cc scooters is expected to cease, necessitating a quicker shift towards electric vehicle (EV) adoption compared to four-wheeled vehicles. The test ride event aimed to provide participants with a practical experience, replacing traditional 50cc scooters that are commonly used in the newspaper industry.

The participation of Chunichi Shimbun underscored their commitment to sustainable practices, particularly in the newspaper delivery sector where these electric bikes could present an eco-friendly alternative.

Feedback from Participants



Feedback from the test ride attendees highlighted the numerous benefits of EV bikes:
  • - One participant noted the quiet operation of the EV bike, making it ideal for nighttime deliveries. They were impressed with its acceleration and ability to handle loads effortlessly.
  • - Another intrigued participant pointed out the relatively high initial cost of electric bikes, suggesting the need for lease options as a viable alternative.

Insights from Event Organizers



Mitsubishi Auto Lease's Regional Head, Kazunori Yamaya, expressed that this event was crucial in introducing electric bikes as a new infrastructural capability. He mentioned the active participation of over 50 individuals, reflecting a growing interest in the market. The zero emissions and reduced noise levels of EV bikes offer significant advantages over conventional gasoline bikes, presenting solutions that align with the SDGs objectives embraced by Chunichi Shimbun and other stakeholders in the industry.

Comments from Chunichi Shimbun



Masakazu Sato, Deputy General Manager of the Strategic Planning Department at Chunichi Shimbun, emphasized that this test ride initiative was part of the collaboration established with Mitsubishi Corporation earlier this year. The new emission regulations set to take effect in November signify an urgent need for the introduction of electric bikes in newspaper delivery. Through this event, they aimed to showcase innovative solutions to industry partners, tackling existing challenges collaboratively with Mitsubishi Auto Lease and other supporters.

Event Highlights



The atmosphere during the event showcased a mix of excitement and curiosity, fostering discussions about the future of transportation within the newspaper sector.

Overview of the briefing session
Test ride session 1
Test ride session 2
Test ride session 3

About Mitsubishi Auto Lease



Mitsubishi Auto Lease provides comprehensive solution services linked to vehicle leasing and maintenance. The company is notably focused on supporting clients with their transition to carbon-neutral practices, particularly through the introduction of electric vehicles.

  • - Company Name: Mitsubishi Auto Lease Co., Ltd.
  • - Location: Shiba 5-33-11, Tamachi Tower, Minato, Tokyo, Japan.
  • - Representative: Naoya Takai, President.
  • - Business Scope: Comprehensive solution services for automotive and mobility leasing and maintenance.
  • - Website: Mitsubishi Auto Lease

As more companies and individuals look towards sustainable transport, events like the one hosted by Chunichi Shimbun represent significant steps in promoting electric vehicle adoption in Japan.


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Topics Consumer Products & Retail)

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