Cousins Maine Lobster Launches New Food Truck in South Bend, Indiana
Cousins Maine Lobster Expands in the Midwest
Cousins Maine Lobster (CML), a leading name in fast-casual dining, is accelerating its growth in the Midwest with the launch of a new food truck in South Bend, Indiana. This strategic move, spearheaded by entrepreneurs Hussein Kourani and Al Obaid, marks CML's second food truck in the state and underscores the brand's commitment to establishing a strong presence in this rapidly developing market.
The decision to open a food truck in South Bend comes as a response to the growing consumer interest in premium, fast-casual seafood options. The LGBTQ+-friendly city, known for its vibrant community and diverse culinary scene, provides a fertile ground for the introduction of CML’s authentic Maine lobster rolls.
Kourani and Obaid were inspired by CML's family-oriented culture and successful business model, which they've embraced to nurture community connections while serving delicious food. "Nothing compares to watching someone's face light up when they take their first bite of a real Maine lobster roll," Kourani expressed. "It's about more than just food; it's about creating memorable experiences."
Both partners are already planning further expansion, with another food truck set to open in Fort Wayne in 2027. This ambition reflects the brand's growth strategy and the increasing demand they are witnessing. "Our expansion is methodical and driven by an experienced team that is deeply committed to long-term success," said Lindsay Herberger, Director of Franchise Development at CML. The regional expansion is not just about increasing the number of trucks; it's about connecting with communities where they can introduce their beloved Maine flavors and traditions.
On March 7th, the community is invited to celebrate the official debut of CML’s South Bend food truck, which will be stationed at Tractor Supply Co. (330 Ireland Rd, Mishawaka, IN 46544) from 12 PM to 9 PM. The event promises a day of delicious Maine lobster specialties, community bonding, and a taste of what the brand stands for.
The Maine Lobster Experience
The appeal of CML lies not only in its menu but also in the authentic experience that comes with it. The brand’s commitment to quality ingredients is evident in their signature Connecticut-style lobster roll, packed with rich, warm, buttery Maine lobster, all served on a classic New England roll. This focus on quality and authenticity has earned Cousins Maine Lobster loyal followers nationwide.
A Family Legacy
Cousins Maine Lobster was co-founded by cousins Sabin Lomac and Jim Tselikis, stemming from their desire to share their family’s Maine traditions with the West Coast. The name gained further recognition when they appeared on ABC's Shark Tank, securing a partnership with real estate mogul Barbara Corcoran. Since then, they have transformed their passion for Maine lobster into a thriving franchise that emphasizes quality and local entrepreneurship.
Join the Movement
Cousins Maine Lobster isn’t just about delicious food; it's also about community involvement and growth. The company seeks dedicated operators to join their mission of providing high-quality seafood experiences across the nation. For those interested in franchise opportunities, CML offers a flexible business model that empowers local entrepreneurs to thrive while serving their communities.
Stay in touch with Cousins Maine Lobster for updates on menu offerings and events by visiting their website or following their social media channels. For a taste of true Maine lobster, mark your calendars for March 7th, and be prepared to enjoy some unforgettable flavors at the new South Bend food truck!