Experience Traditional Japanese Fashion at the Dita 25Yukata Exhibition in Omotesando

Dita 25Yukata Exhibition: A Celebration of Japanese Fashion

Dita, a ladies' yukata brand operated by PBI Co., Ltd. under the leadership of Takaki Takagi, is set to host the much-anticipated Dita 25Yukata Exhibition in Omotesando. This exciting event will take place from May 9 to May 11, 2025, and it promises to be a vibrant showcase of traditional Japanese attire with a modern twist.

Event Highlights

During the exhibition, attendees will have the opportunity to explore a curated selection of new yukata designs, as well as beloved styles from past seasons. Attendees can not only enjoy viewing the stunning garments but also reserve their favorites for purchase. In addition, all yukata will be available at a fantastic 10% discount exclusively for event visitors.

An array of beautiful accessories will also be on display, including drawstring bags, decorative cords, and hair ornaments. As an added bonus, customers who make purchases at the exhibition will receive a lovely Dita-branded embroidered handkerchief while supplies last.

The exhibition will be brought to life within a floral-themed setting that encapsulates the essence of Dita's aesthetic, inviting attendees to capture beautiful moments perfect for sharing on social media.

Exhibition Details

- Date: May 9-11, 2025
- Location: RAND Omotesando, 4-24-3 Jingumae, Shibuya, Tokyo, 150-0001
- Admission: Free
- Access: Just a short walk from Meiji-Jingumae Station (Exit 5), Omotesando Station (Exit A2), or Harajuku Station (Takeshita Exit).

Daily Schedule:

- May 9 (Fri): 11:00 AM - 3:00 PM (Invitation Only), 3:00 PM - 6:00 PM (Open to the Public)
- May 10 (Sat): 11:00 AM - 3:00 PM (Reservation Only), 3:00 PM - 6:00 PM (Open to the Public)
- May 11 (Sun): 11:00 AM - 3:00 PM (Reservation Only), 3:00 PM - 6:00 PM (Open to the Public)

Reservations are encouraged as the venue may reach capacity, particularly on the free admission days.

Featured Yukata Designs

The theme for the 2025 collection is “Sen Shiki Man Kou”, symbolizing a summer filled with vibrant colors and an abundance of blooming flowers. This collection highlights Dita's commitment to helping customers look their best during the sunny months. Some of the standout designs to look forward to include:

- Returning Favorites: "Summer Color Sunflower" (Indigo), "Evening Calm Classic" and others.
- Sold Out Styles from Last Year: "Classic Chrysanthemum" in Kyoto Red, "Fantastical Mirror Water Moon" (Citrus), representing the quality and demand for Dita's beautiful pieces.
- New Arrivals for 2025: Unique designs like "Bubble Flower Melody" (Princess) and "Heartfelt Fantasia Goldfish" will also debut at the exhibition.

Dita is also excited to introduce separate yukata options like the Hannari Plum Layered and Ryouran Love Flower.

Accessory Offerings

Beyond yukata, Dita ensures every fashionista can complete her look with adorable accessories available for purchase:

- Lace drawstring bags in 9 colors: ¥3,860 (tax included)
- Organza Obi in 14 colors: ¥1,980 (tax included)
- Pearl decorative cords in 2 colors: ¥2,500 (tax included)
- Clear flower hair ornaments: ¥3,500 (tax included)

About Dita

Dita is more than just a brand; it represents a lifestyle choice for women who wish to embrace contemporary and traditional Japanese fashion effortlessly. The collection includes items such as yukata, swimwear, and loungewear that cater to the desires of fashion-conscious women wanting to look stylish at home or on special occasions. Dita creates a friendly and inclusive shopping experience for women who love fashion and appreciate quality.

Stay connected with Dita for the latest offerings and updates through their official website and social media channels:

Mark your calendars for this fashion-filled weekend and be part of the Dita 25Yukata Exhibition – we can't wait to see you there!