KraftMaid® Enhances Kitchen Design with New 'Very Important Pieces' Collection

KraftMaid®, a renowned name in semi-custom cabinetry, is thrilled to unveil its exciting new collection titled 'Very Important Pieces' (VIPs). This collection signifies a pivotal enhancement in the brand's efforts to support designers and dealers in crafting personalized and functional spaces for modern homes. With the introduction of the innovative Pocket Door Cabinet and various decorative range hoods, KraftMaid brings flexibility and style to kitchen design.

The Spotlight on the Pocket Door Cabinet

At the forefront of this launch is the new Pocket Door Cabinet. This versatile cabinet is an answer to those who value both concealed storage and accessibility. It is particularly perfect for locations like pantries, coffee stations, and entertainment areas where having a neat and organized space is crucial. When opened, it provides a functional work area or display zone, and when closed, it ensures a polished, clutter-free look. This cabinet design addresses a contemporary need for aesthetics that are as functional as they are beautiful.

Expanding Decorative Range Hoods

KraftMaid’s introduction of various decorative range hoods adds another layer of elegance to the kitchen. The Bell Hood leads this offering with its sculptural design, emphasizing both style and practicality. The refreshed Classic and Cove chimney-style hoods come with modern silhouettes and extended chimney options, ensuring versatility in design. New Reeded and Wide Bottom Rail Box Hoods have also been added to complement the existing collection, catering to a wide array of personal tastes.

Moreover, improvements to the range hood program and the introduction of various cabinet height options provide designers with even more tools to achieve that perfect balance of beauty and function. Customers can now create spaces that resonate with their personal style while enhancing the functionality of their kitchens.

The Importance of Personalization

As Alexa Noel, vice president of brand and product for KraftMaid, states, “Today’s most successful kitchen designs are deeply personal. They need to look beautiful, function effortlessly and support the way people really live.” With this philosophy in mind, KraftMaid is committed to providing dealers and designers with a fresh set of VIPs that offer both statement-making aesthetics and user-friendly features.

Danielle Mikesell, chief commercial officer of Cabinetworks Group, echoes this sentiment, highlighting that designers face greater demands—to create exquisite, functional, and personalized spaces for their clients. With the new introductions, KraftMaid aims to equip their dealer partners with the confidence and tools necessary to meet these challenges successfully.

Availability and Expectations

The new collection is now accessible through local KraftMaid dealers nationwide, making it easier for customers to transform their kitchen spaces into elaborate yet practical areas that reflect their style and meet their daily needs.

About KraftMaid Cabinetry

KraftMaid stands out as the leading cabinetry brand preferred by homeowners for its fusion of style, function, and long-lasting quality. From diverse doors and finishes to smart storage solutions, KraftMaid facilitates the creation of kitchens that truly reflect individual preferences. Homeowners and designers have access to a range of tools and resources that help bring their creative visions to life. With decades of craftsmanship and continuous innovation, KraftMaid’s cabinetry is crafted to deliver lasting beauty and performance.

About Cabinetworks Group

As the largest privately owned cabinet manufacturer in the US, Cabinetworks Group employs over 5,000 team members across 20 locations, including 16 manufacturing sites. The company encompasses 13 brands, such as KraftMaid®, Medallion®, Merillat®, and Smart® Cabinetry. Cabinetworks is dedicated to building vibrant and practical spaces within homes by meeting customer visions through a comprehensive range of cabinetry solutions. More information can be found at cabinetworksgroup.com.