#Japan #Tokyo #FormTalker #Nanairo Life #TFP Group

Introduction to FormTalker

The TFP Group, based in Minato, Tokyo, has developed an innovative chat-based survey tool called FormTalker. Recently, this tool has been adopted by Nanairo Life Insurance, headquartered in Shinjuku, Tokyo, to enhance their customer engagement and satisfaction.

FormTalker offers a unique user experience by allowing clients to answer surveys in a chat-like format. This intuitive design addresses the common issue of low response rates associated with traditional paper and web-based forms, significantly improving the collection efficiency of customer feedback.

Image of the survey interface

Features and Benefits of FormTalker

One key advantage of FormTalker is its ease of implementation. Companies can reduce both the time and costs associated with launching the tool, making it easier for businesses to start using it right away. Furthermore, the data gathered via FormTalker can be readily utilized within the organization, enabling rapid analysis and integration into existing workflows.

With Nanairo Life's commitment to improving customer satisfaction and service quality, the introduction of FormTalker has led to a significant increase in response rates for their customer feedback initiatives, particularly regarding surveys on claims for benefits. This allows them to efficiently gather customer insights and analyze them quickly to enhance overall service quality.

Challenges in the Insurance Industry

The insurance sector faces various challenges when it comes to managing customer interactions post-contract. As customer needs have evolved, it’s not just about what products are sold, but also how companies follow up after a contract is signed. Several challenges include:

• - Complex forms that often lead to high drop-off rates during submission.
• - Dependence on traditional methods like phone calls and paper forms, causing delays in customer response times.
• - Difficulty in internalizing customer feedback, leading to prolonged follow-up periods.
• - A lack of standardized processes that complicates operational efficiency.

FormTalker provides comprehensive solutions to these challenges by offering an intuitive input experience in a chat format, alongside features enabling real-time data integration within the organization, thus improving response rates and the quality of customer interactions.

Practical Applications of FormTalker

FormTalker can be utilized across various scenarios in the insurance business. Here are a few examples of its application:

• - Satisfaction surveys after contract initiation.
• - Feedback solicitation following claims processing.
• - Confirmation and guidance at contract renewal times.
• - Information collection during in-store visits.
• - Streamlining processes for appointment scheduling and regular follow-ups.

With its design, equipped for easy mobile responses, FormTalker minimizes interruptions during the input process, ensuring that crucial data is consistently obtained. Additionally, the responses are quickly shared internally via Google Sheets or email notifications, thus preventing missed follow-ups or delayed responses.

Ongoing Support and Consultation

The TFP Group doesn't just implement FormTalker; they also support clients throughout the tool's usage phase. This includes:

• - Designing SMS campaigns to achieve high open rates.
• - Suggestions for improving content to boost response rates.
• - Timely delivery planning tailored to target audiences.
• - Ensuring a smooth integration of FormTalker into internal workflows.

Such comprehensive consulting services enable a seamless integration of FormTalker into daily operations.

Future Directions

The dual aim of improving customer experience and operational quality is essential for the insurance industry. The TFP Group aims to support the industry-wide digital transformation through the capabilities of FormTalker, facilitating processes that ensure customer voices are heard and promptly addressed.

Service Overview

• - Name: FormTalker
• - Developed by: TFP Group
• - Service Website: FormTalker
• - FormTalker is also linked with the TFP Group’s other service, “Insurance Manager for Business,” to create more efficient and satisfactory operations in customer service.

Key Features include:

• - Intuitive input experience via chat format.
• - Support for distribution across various channels like SMS, email, and LINE.
• - Integration with Google Sheets and email notifications.
• - Compatibility with on-premise environments.
• - Quick implementation within one to two weeks.

Company Overview

• - Company Name: TFP Group
• - Location: Minato, Tokyo, Akasaka 7-10-9, 6F Akasaka Ito Building
• - Representative: CEO So Tanaka
• - Founded: September 2018
• - Business Focus: Managing insurance agencies and developing web services and applications.
• - Company Website: TFP Group

Note: FormTalker and its logo are trademarks of TFP Group. The information provided is as of July 2025 and may change without notice.