ASPCA and Subaru: A Legacy of Compassion
In a remarkable example of corporate philanthropy, Subaru has once again partnered with the ASPCA® (The American Society for the Prevention of Cruelty to Animals®) for its 2025 Share the Love® Event, marking the 18th consecutive year of collaboration.
From November 20, 2025, to January 2, 2026, Subaru will donate $250 for every new vehicle sold or leased, allowing customers to choose from various charities, including the ASPCA.
Over the years, this partnership has translated into more than
$41 million in donations, funding the rescue, care, and adoption of over
142,000 animals across the country. This substantial investment in animal welfare reflects both organizations’ commitment to ensuring a better life for shelter pets and those in need.
Matt Bershadker, the ASPCA's President and CEO, expressed gratitude for Subaru's enduring support. He emphasized the significant impact their collaboration has had, stating, "Together, our work has positively impacted nearly 250,000 animals to date and demonstrates what's possible when corporate compassion meets local action."
At the heart of this initiative is a shared vision to help as many animals as possible. The funds generated from the previous year’s Share the Love Event have been critical in furthering the ASPCA's efforts. In particular, Subaru's contributions have supported initiatives focusing on:
- - Rehabilitation of severely fearful and under-socialized dogs from puppy mills and hoarding situations.
- - Cruelty and disaster response efforts, rescuing animals in crisis from natural disasters as well as from cases of abuse.
- - Providing basic and preventative veterinary services to underserved pet owners, enhancing accessibility to veterinary care and improving animal health.
The Subaru Share the Love Event is not just a simple charitable initiative; it has become a cornerstone of Subaru’s corporate philosophy, embodying their commitment to give back to the communities that support them. As Bershadker noted, the partnership with Subaru enables the ASPCA to
reach more animals in need and bolsters the lifesaving work of shelters nationwide.
As the event approaches, Subaru encourages customers to support the cause by choosing to donate to the ASPCA or other participating charities when purchasing or leasing a new vehicle. Together, with the involvement of compassionate consumers, they can continue to make a substantial difference in the lives of countless animals.
For those interested in learning more about the ASPCA's role in the Subaru Share the Love Event, additional information can be found at
aspca.org/sharethelove.
In conclusion, the ongoing partnership between Subaru and the ASPCA serves as a powerful reminder of how collaborative efforts can drive meaningful change. Their shared commitment to animal welfare highlights the importance of corporate social responsibility and illustrates how businesses can positively impact society, one vehicle—and one animal—at a time.
As we look to the future, the potential for continued growth in this much-needed support is truly exciting.