Infobase Amplifies Its Educational Impact Through Enhanced Partnership with Criterion Pictures in Canada
Infobase Expands Educational Media Partnership with Criterion Pictures in Canada
Infobase, a key player in the realm of digital educational content and learning solutions, recently made headlines by announcing the expansion of its strategic partnership with Criterion Pictures. This advancement aims to bolster the distribution of Infobase's educational resources throughout Canada, specifically targeting K-12 schools, academic institutions, and public libraries.
The expanded agreement designates Criterion Pictures – which operates under Anuvu's non-theatrical distribution segment – as the official distributor of Infobase's entire suite of products in Canada. This partnership is a continuation of a productive relationship, with Criterion previously tasked with distributing selected Infobase video products, such as Learn360, Classroom Video On Demand, and the World Cinema Collection. Such collaboration showcases a significant step towards enhancing educational access across various Canadian learning environments.
With this enhanced partnership, Infobase aims to provide a comprehensive solution for Canadian educational institutions by streamlining access to its extensive array of digital resources. This suite includes reference databases, streaming media, and a variety of instructional tools designed specifically to support information literacy and the development of research skills among students and educators alike. The initiative underscores Infobase's commitment to fostering a more integrated learning experience that meets the unique needs of Canadian schools, colleges, universities, and libraries.
Bill Rieders, CEO of Infobase, expressed enthusiasm about the deepened collaboration, noting, "This expanded partnership allows us to more effectively support Canadian educators and librarians with access to Infobase's full portfolio of trusted content and learning tools." He highlighted how Criterion Pictures' expertise in non-theatrical media distribution aligns perfectly with Infobase's mission to impact education positively. This cooperative effort is expected to create a sturdy foundation for serving learning communities all over Canada.
Ed Murphy, the Vice President of Business Development at Criterion Pictures, also emphasized the unique position Criterion occupies in the Canadian market, stating, "With more than 45 years of experience, Criterion Pictures is exceptionally well-equipped to deliver high-quality educational media nationwide." This sentiment reflects Criterion's commitment to expanding Infobase's reach while supporting educators and learners with engaging and curriculum-aligned resources.
Criterion Pictures, as part of Anuvu's non-theatrical distribution business, boasts a wealth of knowledge in licensing and institutional relationships, making it a dependable partner for Infobase. As part of the expanded partnership, Criterion will oversee all distribution, licensing, and engagement efforts related to Infobase products among Canadian educational institutions, ensuring that these resources are accessible and tailored to the needs of each community.
About Infobase
Infobase has established itself as a leader in providing educational solutions for K-12, higher education, and public library markets globally. For over eight decades, the company has been curating award-winning reference databases, streaming video platforms, eBook collections, and teacher resources, all crafted to promote information literacy and critical thinking skills essential for lifelong learning. Today, Infobase supports over 70 million learners in developing their research capabilities and attaining both academic and professional success.
For continuous updates and more information on Infobase, individuals can follow the company on LinkedIn or visit its website at infobase.com.
About Criterion Pictures and Anuvu
Criterion Pictures operates as a fundamental arm of Anuvu's non-theatrical distribution business, recognized as one of North America's largest providers of feature films tailored for educational institutions. Their extensive offerings include licensing feature films for diverse settings, from schools and universities to healthcare organizations and museums. Criterion Pictures is highly regarded for its expertise in content licensing and market access, making it a trusted partner for educational institutions and libraries.
Anuvu, on the other hand, is dedicated to connecting and entertaining passengers around the globe. Their innovative content and connectivity solutions are both reliable and scalable, customized to fit specific branding and service goals. Backed by a team of seasoned professionals, Anuvu continues to foster strong client relationships while adapting to meet the evolving demands of the industry. Keep an eye on Anuvu through their LinkedIn and X profiles or visit anuvu.com for further insights.