#Japan #Tokyo #TenJob Market #Recruitment Branding #SNS Service

Free Service Campaign to Enhance Recruitment with SNS

In a bold move to tackle societal challenges around employment, the Camcom Group's Tenjob Market has announced a new campaign that commences on December 1, 2025, offering a free initial setup for their SNS-based recruitment branding service, along with a complimentary employee survey aimed at uncovering the attractive aspects of a company. This initiative is specifically geared towards organizations exploring social media as a tool for recruitment communications, providing them a firsthand experience of how effective SNS utilization can lead to better hiring outcomes.

Campaign Overview

• - Details: No initial costs & free survey for employees to discover their company's allure
• - Contract Requirements: Minimum contract of six months
• - Applicable Plans: Starts from the light plan
• - Duration: December 1, 2025 - January 31, 2026

Features of Tenjob Market's SNS Service

1. Strategic Design Based on Recruitment Challenges
Rather than merely producing videos, Tenjob Market delves into the essence of recruitment issues. Utilizing insights gained from the complimentary 'company allure' survey, the service clearly delineates 'who to target', 'what to convey', and 'how to communicate'. This symbiotic relationship between recruitment branding and SNS strategy ensures effective implementation.

2. Expert Content Creation
A dedicated team comprising recruitment-focused directors and consultants supports businesses. Using findings from the surveys to highlight employee perspectives, they craft engaging narratives through employee interviews, behind-the-scenes videos, and discussions that resonate with potential applicants.

3. Synergistic Effects of Ads and SNS
By attracting candidates through job advertisements and fostering a community on social media, Tenjob Market offers a cohesive support system from application to retention. This integration is designed to enhance application rates, candidate enthusiasm, and employee retention.

Case Studies from Various Industries

Tenjob Market's services are accessible to a broad spectrum of enterprises, regardless of sector or size. They construct tailored SNS recruitment branding formulas based on individual organizational challenges.

• - Company A in Logistics: In a fiercely competitive driver recruitment landscape, this company has primarily leveraged Instagram, emphasizing employee interviews and on-site video showcases to visualize corporate culture, subsequently boosting confidence in transitioning from applications to screenings.

• - Company B in Hospitality and Tourism: Faced with a lack of younger applicants, they utilized TikTok to share dynamic short videos highlighting staff and service scenarios, enhancing candidates' understanding of the work environment and significantly increasing applications.

• - Company C in Manufacturing and Amusement: Previously struggling to effectively communicate their attractiveness, this organization created position introductions and workplace immersion videos on YouTube. This approach allowed prospective candidates to visualize their future roles, reducing the likelihood of early turnover due to mismatched expectations.

With the implementation of SNS, not only is there an increase in the number of applications, but Tenjob Market also anticipates a rise in applications from candidates that align better with company culture, thus improving overall retention rates.

Insights from Tenjob Market's SNS Director

According to Kōta Nakagawa, the Director of SNS at Tenjob Market, "Simply boosting application numbers does not address the root of recruitment challenges. By utilizing SNS to convey the essence of a company and the realities of the workplace, we can enhance both the quality of applications and retention rates. Our campaign aims to foster a culture where SNS is seen as a vital asset for corporate recruitment."

About Tenjob Market

Tenjob Market stands as a consultancy specializing in recruitment. With a solid track record of supporting over 20,000 companies improve their hiring capabilities, they offer tailored recruitment branding solutions and marketing strategies. Their portfolio includes managing the recruitment-owned media 'tenichi' and providing extensive advertising support across various job search engines, fulfilling companies' desires to attract superior talent.

• - Company Name: Tenjob Market, Inc.
• - Headquarters: Shinjuku Center Building, 33rd Floor, 1-25-1 Nishishinjuku, Shinjuku-ku, Tokyo, Japan
• - CEO: Keita Haruna
• - Established: August 2006
• - Capital: 500 million yen
• - Business: Recruitment consulting, job advertisement operations, recruitment website production

Website

As a company dedicated to solving societal issues surrounding employment through business strategies, Camcom Group unfolds diverse services including HR Tech, staffing, foreign worker support, and outsourcing solutions.

• - CEO: Founder, Norihide Jimbo
• - Founded: August 2001
• - Revenue: 125.1 billion yen
• - Capital: 640 million yen
• - Employee Count: 2,782 (excluding temporary staff)
• - Number of Bases: 143

As of March 31, 2025, total for the group
Website