Thousands of Rescue Animals Find New Homes at Annual Global Pet Adoptathon Sponsored by Swiffer
Global Pet Adoptathon 2025 Kicks Off
Every year, the North Shore Animal League America (NSALA), recognized as the largest no-kill animal rescue and adoption organization in the world, organizes the Global Pet Adoptathon. Now in its 31st year, this month-long initiative endeavors to find compassionate homes for thousands of rescue animals, including dogs, cats, puppies, and kittens.
This year, the Adoptathon runs throughout May and is being prominently sponsored by Swiffer, with essential support from Nutrish. The event enlists over 2,000 animal shelters and rescue groups from across the nation and abroad, working together to fulfill a passionate mission: to connect these homeless animals with loving families.
A united effort for a noble cause
Joanne Yohannan, Senior Vice President of Operations at North Shore Animal League America, emphasizes the significance of this event, saying, "Global Pet Adoptathon highlights the importance of rescue and adoption. It unites our vast network of shelter partners who share the vital goal of finding permanent homes for many animals in need. The generous support from innovative companies like Swiffer enables us to persist in our core mission — to rescue, nurture, adopt, and educate."
KaNeeTa Kimble, the Senior Brand Director for Swiffer at Procter & Gamble, expressed her excitement to sponsor the Adoptathon again this year. "Finding pets loving new homes is something to be celebrated. We also recognize that pet ownership comes with messes, including hair and muddy paw prints. Through Swiffer, we aim to make everyday cleanups easier, allowing pet parents to revel in more quality moments with their furry companions."
Events and initiatives
As part of the Global Pet Adoptathon, participating shelters will host a variety of local events, including adoption specials and community promotions. The event serves not only as a platform for animal adoption but also aims to promote awareness of animal welfare issues. Swiffer is providing essential cleaning supplies, including Sweeper and Duster Starter Kits, to new adopters at select local adoption centers—demonstrating their commitment to the cause.
The significance of this Adoptathon extends beyond just the month of May; it promotes a long-standing culture of animal adoption throughout the year. North Shore Animal League America has been active in rescuing animals for over 80 years, boasting an incredible record of saving more than 1.2 million lives since its inception.
Making a difference in lives
An initiative like this not only benefits the animals but also enriches the lives of the people who adopt them. Each year, thousands of families are united with their new companions, fostering joy and companionship in homes while consciously reducing the number of animals in shelters.
For those interested in participating in the Global Pet Adoptathon or hoping to adopt a pet, NSALA encourages everyone to visit their website (www.animalleague.org/PetAdopathon) to find more information on local participating shelters and events happening throughout the month.
In conclusion, the 31st Annual Global Pet Adoptathon reiterates the message that rescuing and adopting pets should be a first choice for anyone considering pet ownership. With the collaboration of NSALA and partnerships with brands like Swiffer and Nutrish, the hope is to see fewer animals in shelters and more fulfillment in loving homes.