FANCL's Mild Cleansing Oil Wins Multiple Awards in Just Three Months
FANCL's Mild Cleansing Oil has taken the beauty world by storm, clinching an impressive 13 awards, which include four prestigious accolades from leading beauty magazines, just three months after its relaunch on April 1, 2026. Since its initial launch in 1997, the product has garnered a loyal customer base, and this latest update has propelled its reputation even further.
The renewed formula boasts an enhanced texture, designed with careful consideration for the skin's comfort. Users praise its cushioned feel and effective removal of makeup, sebum, and impurities while maintaining the skin's natural hydration. Beauty experts have commended its high functionality, solidifying its status as a top choice in the oil cleansing category.
In addition to these accolades, FANCL's Mild Cleansing Oil has also claimed the title of Japan's number one selling oil cleanser for 17 consecutive years according to Fuji Keizai's "Cosmetics Marketing Handbook 2010-2026." This beloved product is widely available through various sales channels, including direct stores, e-commerce platforms, and drugstores across the country.
The FANCL Mild Cleansing Oil 120mL is priced at 1,980 yen (including tax) and stands out in the following categories:
1. Cushioned and Effective Cleansing: The unique formula includes a "dense and smooth oil" that combines a cushiony feel with excellent spreadability. It provides a plush application experience, significantly reducing burden on the skin without compromising cleansing performance, earning strong recommendations from professionals who praise its ability to thoroughly cleanse without unnecessary friction.
2. Moisture Retention with Advanced Cleansing Technology: Utilizing a proprietary cleansing technology known as "Select Cleanse Technology," this oil features larger molecular sizes that minimize intrusion into the skin while efficiently removing stubborn makeup and excess sebum. This innovative approach to cleansing not only boosts efficacy but also ensures that moisture remains locked in, a quality that has resonated strongly with users.
3. Hassle-Free, Emulsification-Free Cleanup: Upon rinsing, the cleansing agents envelop dirt instantly, eliminating the need for emulsification and allowing for a swift clean-up. Many users have expressed delight at the satisfying feel devoid of greasiness or tightness, alongside the elimination of any makeup residue—making this cleansing oil a revolutionary product in user experience and practicality.
As individuals increasingly seek out effective yet gentle cleansing solutions, FANCL has once again positioned itself as a leader in the oil cleansing market. With ongoing innovations and dedication to customer satisfaction, the Mild Cleansing Oil remains a cornerstone of beauty routines and an enduring favorite for countless customers worldwide.
The renewed formula boasts an enhanced texture, designed with careful consideration for the skin's comfort. Users praise its cushioned feel and effective removal of makeup, sebum, and impurities while maintaining the skin's natural hydration. Beauty experts have commended its high functionality, solidifying its status as a top choice in the oil cleansing category.
In addition to these accolades, FANCL's Mild Cleansing Oil has also claimed the title of Japan's number one selling oil cleanser for 17 consecutive years according to Fuji Keizai's "Cosmetics Marketing Handbook 2010-2026." This beloved product is widely available through various sales channels, including direct stores, e-commerce platforms, and drugstores across the country.
Award-winning Highlights
The FANCL Mild Cleansing Oil 120mL is priced at 1,980 yen (including tax) and stands out in the following categories:
- - MAQUIA July 2026 Issue: Winner of the Best of Skin Care Prize at the Budget Cosmetics Grand Prix 2026.
- - Biteki July 2026 Issue: Voted Best of the Best in Skin Care by beauty experts for the first half of 2026.
- - Biteki July 2026 Issue: Ranked first in the Cleansing Category at the Budget Best Cosmetics for the first half of 2026.
- - VOCE August 2026 Issue: Recognized as the top Budget Cleansing Product in their Best Cosmetics for the first half of 2026.
Key Features that Won Over Experts
1. Cushioned and Effective Cleansing: The unique formula includes a "dense and smooth oil" that combines a cushiony feel with excellent spreadability. It provides a plush application experience, significantly reducing burden on the skin without compromising cleansing performance, earning strong recommendations from professionals who praise its ability to thoroughly cleanse without unnecessary friction.
2. Moisture Retention with Advanced Cleansing Technology: Utilizing a proprietary cleansing technology known as "Select Cleanse Technology," this oil features larger molecular sizes that minimize intrusion into the skin while efficiently removing stubborn makeup and excess sebum. This innovative approach to cleansing not only boosts efficacy but also ensures that moisture remains locked in, a quality that has resonated strongly with users.
3. Hassle-Free, Emulsification-Free Cleanup: Upon rinsing, the cleansing agents envelop dirt instantly, eliminating the need for emulsification and allowing for a swift clean-up. Many users have expressed delight at the satisfying feel devoid of greasiness or tightness, alongside the elimination of any makeup residue—making this cleansing oil a revolutionary product in user experience and practicality.
Product Information
As individuals increasingly seek out effective yet gentle cleansing solutions, FANCL has once again positioned itself as a leader in the oil cleansing market. With ongoing innovations and dedication to customer satisfaction, the Mild Cleansing Oil remains a cornerstone of beauty routines and an enduring favorite for countless customers worldwide.
Topics Consumer Products & Retail）
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