Revolutionizing Corporate Communication with AI-Powered Augmented Reality
Vizrt, a leader in live production technology, is set to transform the landscape of corporate communications with its two groundbreaking solutions designed for Zoom, the AI-based collaboration platform. Announced on February 4, 2026, these innovative tools, named CaptivAIte and InteractifAI, promise to enhance internal and external engagement during critical corporate events like product launches, training webinars, and town hall meetings.
The Vision Behind the Innovation
Rohit Nagarajan, CEO of Vizrt, articulated the driving philosophy behind these new tools. He emphasized that effective communication requires standing out in a crowded digital world—where teams often face an overwhelming influx of messages. He stated, "Visual elements that contextualize information help overcome these barriers, turning visions into strategies, and strategies into actions." This innovative approach aims to bring clarity to corporate messaging, ensuring audiences remain engaged and informed.
InteractifAI: A Game-Changer for Zoom Meetings
InteractifAI is a user-friendly application that revolutionizes the traditional Zoom meeting format. With its intuitive interface and one-click templates, users can overlay professional-grade graphics directly onto the video streams of participants. This feature effectively eliminates mundane presentation slides, allowing content to come alive. Users can easily customize graphics, from branding elements to relevant information like names and job titles, driving inspiration among audiences and bolstering team connections.
Additionally, InteractifAI seamlessly integrates into Zoom meetings, providing participants with instant access to broadcast-quality graphics without disrupting the flow of the conversation. Hosts can enhance their virtual meetings further by incorporating diverse live graphics—such as logos, speaker information, agendas, and real-time data from multiple sources—into the streaming video. This enhanced interactivity allows for engaging discussions without pulling the moderator's focus away from the conversation.
CaptivAIte: Making Augmented Reality Accessible
CaptivAIte aims to simplify the integration of augmented reality into Zoom Rooms, transforming them into advanced professional studios. This innovative solution eliminates the complexities of traditional greenscreen setups, allowing users to incorporate immersive, data-driven AR graphics seamlessly into their presentations.
Leveraging Vizrt's cutting-edge AI Keyer technology, CaptivAIte enables real-time graphics implementation, enabling professionals to substitute flat slide presentations with dynamic, user-friendly elements. The integration of advanced NDI technology enhances the collaborative experience, allowing users to focus on delivering their messages while engaging audiences at a higher level.
Andy Carluccio, Head of Client Innovation at Zoom, expressed excitement about this collaboration, stating that remote viewer engagement is significantly impacted by high production values. "By combining Vizrt’s industry-leading graphic tools and AI-driven technologies with Zoom's Emmy-winning broadcast solutions, we are bringing immersive video features right into corporate communications," Carluccio noted.
Strengthening Partnerships for Greater Impact
The longstanding partnership between Vizrt and Zoom is underscored by a shared commitment to connecting people meaningfully. As part of Zoom’s ISV Exchange program, customers will have the opportunity to access InteractifAI and CaptivAIte directly from Zoom’s platform, expanding accessibility to these powerful tools. Jared Dennison, Global Lead of ISV Exchange at Zoom, remarked that the introduction of Vizrt's dynamic visualizations through this program marks a significant step in enhancing corporate communication on a global scale.
Availability and Future Prospects
Both InteractifAI and CaptivAIte will be available for Zoom users starting February 20, 2026. As Vizrt continues to innovate and redefine how video content is created and shared, it remains committed to helping storytellers communicate effectively and beautifully, ensuring audiences remain captivated.
With billions relying on Vizrt’s technologies daily, including major media outlets and Fortune 100 companies, the implementation of these tools is poised to significantly elevate corporate communications, offering clarity, engagement, and impactful interactions.
For more information, visit
Vizrt's website, or visit them at the ISE (Hall 4, Stand 4Q500) for a hands-on demonstration.
About Vizrt
With 25 years of experience, Vizrt is a leading provider of real-time graphics and live production solutions tailored for content creators across diverse fields, including news, sports, education, and entertainment. By continually evolving and simplifying workflows for storytelling, Vizrt is dedicated to enhancing how video is produced and engaged with globally, striving to keep audiences engaged and informed in a fast-paced digital landscape. The company's dedication to innovation ensures that they are at the forefront of redefining corporate communications and audience engagement.