THEONI Expands Distribution in the U.S. with Harvest Natural Foods Partnership

THEONI Makes a Splash in the U.S. with Harvest Natural Foods Partnership

In an exciting development for bottled water enthusiasts, THEONI, the renowned Greek mineral water brand, has recently made its entry into U.S. retail through its placement in Harvest Natural Foods located in Atascadero, California. This move is part of a broader strategy aimed at expanding the brand's presence across the West Coast, as it aims to capture the attention of health-conscious consumers in a competitive market.

A Legacy of Quality

For over a decade, THEONI has established its reputation in Greece and other parts of Europe as a leading option for natural mineral water. Sourced from the pristine Goura Spring high in the Agrafa mountain range of Greece, THEONI water boasts pure spring water bottled at an impressive altitude of 1100m. Its quality is reflected in the numerous accolades it has received, with over 200 international awards celebrating its health benefits and taste.

Dimitris Tselios, the CEO of THEONI, highlights the brand's commitment to quality: "THEONI offers naturally pure mineral water, sourced from a pristine environment. Every bottle of THEONI is untouched by human intervention, making it a premium hydration choice for those who value health, nature, and exceptional quality."

Exciting Growth in the U.S.

The recent placement in Harvest Natural Foods signifies a remarkable period of growth for THEONI. The brand has seen double-digit growth each year since it entered the market in 2013, including an impressive 85% increase during the three years of the Covid-19 pandemic. This consistent success underlines the effectiveness of its business model and the strong demand for high-quality water products.

Tselios expressed excitement about the partnership: "Getting into Harvest Natural Foods was wonderful news. We have spent the second half of 2025 expanding our footprint in the United States, and this marks the latest proof that our water stands out."
This progress is not just a victory for the brand but also a reflection of a growing trend among American consumers who are increasingly leaning towards premium bottled water options that promise health benefits and sustainability.

Sustainability Commitment

THEONI Natural Mineral Water remains committed to sustainable practices, directly bottling its award-winning alkaline water at the source. With a balanced pH of 8 and a taste that appeals to consumers, THEONI positions itself not just as a beverage but a lifestyle choice that promotes wellness.

The brand's expansion signals an important shift as it seeks to become an integral part of daily hydration choices for consumers not just in Europe but now in America as well. With a heightened focus on health and wellness, brands like THEONI are capitalizing on this trend by providing products that meet the discerning tastes of modern consumers.

As THEONI continues to develop its place within the U.S. market, the partnership with Harvest Natural Foods is just the beginning. The brand is focused on expanding its offerings further into other regions, making high-quality hydration accessible to more individuals who appreciate both quality and health benefits.

In conclusion, THEONI is set to make waves in the U.S. market. As they expand their retail presence and engage with consumers who prioritize natural beauty and health, the brand’s commitment to excellence and purity will undoubtedly catch the eye of many wishing to elevate their hydration experience.

To learn more about THEONI and their range of natural mineral water products, visit theoni-water.gr.