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Humantic AI Recognized as a Cool Vendor by Gartner

In an exciting development for the B2B sales landscape, Humantic AI has recently earned recognition as a Cool Vendor in the 2024 Gartner® Cool Vendors™ in AI-Led Sales Research. As a trailblazer in the Buyer Intelligence space, this accolade affirms Humantic AI's commitment to reshaping how enterprises engage with their buyers using advanced artificial intelligence.

Bridging the Gap Between Buyers and Sellers

Humantic AI's innovative platform is designed to help sales teams adopt a 'buyer-first' ethos. By leveraging a proprietary personality prediction model that fuses machine learning with behavioral science, the platform provides insights that enable sales professionals to connect with buyers on a more personal level. This shift from a 'me first' to a 'buyer first' approach is not just a strategic pivot—it's a paradigm shift in how sales interactions are conducted.

Gartner's acknowledgement of Humantic AI highlights a critical market need. According to their analysis, companies struggling to gather actionable buyer insights face significant risks, including lost opportunities and reduced revenue. Humantic AI addresses this gap directly, positioning itself as a vital tool for sales leaders who seek to adapt to the evolving landscape of buyer expectations.

Transformative Impact on Sales Processes

The success of Humantic AI's platform is reflected in the measurable outcomes experienced by its users. Organizations that have integrated Humantic AI into their sales strategies report remarkable results:

• - 109% average increase in pipeline
• - 16.2% average increase in closed/won revenue
• - 36.5% average increase in deal velocity

These statistics not only demonstrate the platform's effectiveness but also its ability to align sales tactics with buyer preferences, fostering deeper, trust-based relationships.

Seamless Integration with Sales Ecosystem

What sets Humantic AI apart is its capacity to integrate seamlessly with existing sales infrastructure. The platform works with popular tools such as LinkedIn and leading CRM solutions like HubSpot and Salesforce. This interoperability ensures that sales professionals can access and utilize buyer insights throughout the sales process, reinforcing the platform's adaptability and user-friendliness.

“Sales leaders are inundated with numerous AI solutions, making it challenging to discern which can truly benefit their approach,” noted Humantic AI's Founder and CEO, Amarpreet Kalkat. “We are thrilled to be recognized by Gartner as a Cool Vendor in AI-Led Sales Research, as it underscores not only our innovation but also our commitment to our customers.”

Hope for the Future of B2B Sales

The surge in demand for Buyer Intelligence solutions signifies a broader recognition of their importance. Major enterprises such as AWS, NextEra Energy, and Cushman Wakefield are among those opting for Humantic AI to refine their sales engagements. Notably, startups like Domo and GitLab are also adopting this transformative technology.

In summary, Humantic AI's recent accolade from Gartner is a clear indication of the shifting tides in B2B sales strategies. By focusing on the buyer’s needs through innovative AI solutions, Humantic AI is not merely providing tools but is instead leading a movement toward more effective and humane selling practices. As the buyer landscape continues to evolve, Humantic AI is well-positioned to spearhead the transformation of sales methodologies around the globe.

About Humantic AI

Humantic AI specializes in providing in-depth intelligence about buyers, enhancing how salespeople build relationships and close deals. With its unique focus on buyer behavior and preferences, it stands out in the crowded AI field, offering significant ROI and becoming an integral part of seller training at institutions like Indiana University and Baylor University.