Image Options and SPMD Merge to Elevate Fabrication and Creative Services

Image Options and Its Strategic Acquisition of SPMD



In a significant move destined to reshape the landscape of visual storytelling and fabrication, Image Options has officially acquired SPMD, a highly regarded design and fabrication studio based in Los Angeles. This latest acquisition not only amplifies Image Options' creative offerings but also enhances its ability to deliver comprehensive services from conceptualization to end-product in retail, events, and corporate environments.

Founded in 1999, Image Options has long established itself as a leader in the field of visual communication, offering customized solutions that have attracted numerous globally recognized brands. Their reputation is demonstrated by impressive annual sales figures that have reached as high as $43 million. Image Options specializes in innovative print and fabrication methods that allow them to create vibrant environments that capture attention and resonate with audiences.

On the other hand, SPMD, founded in 2011 by the visionary Sean Madden, is celebrated for its interdisciplinary approach to design and fabrication. The studio has garnered a solid reputation, highlighted by its collaborations with high-profile clients like Google, Netflix, CAA, and Warner Music Group, generating revenues exceeding $17 million. SPMD’s strengths in strategy, branding, and environmental graphic design make it a perfect fit for Image Options, merging two powerhouses dedicated to elevating brand experiences through creative storytelling in physical spaces.

A New Chapter in Creative Leadership



Sean Madden will join Image Options in a prominent role as Chief Creative Officer and Executive Vice President, bringing more than three decades of creative experience. Madden emphasized the potential of this partnership, stating, "Joining Image Options represents an incredible opportunity for SPMD. Together, we're poised to redefine industry standards in visual storytelling within the built environment. Our combined teams share a passion for innovation and quality that will lead to pioneering solutions for our clients."

Barry Polan, CEO of Image Options, welcomed the addition of SPMD to the Image Options family, remarking on how their combined strengths would allow them to serve existing clients better and penetrate new markets. Polan highlighted the benefits that come from SPMD's unique design and build approach, stating that it creates an unbeatable synergy with Image Options’ robust production capabilities, resulting in a more comprehensive offering that spans from initial concept to final implementation.

Continuing Commitment to Clients



Despite this acquisition, SPMD will continue operations under its original name, now functioning as a division of Image Options. This allows them to maintain their distinct creative and experiential focus while leveraging the expanded resources of their parent company. The continued dedication to serving existing clients while exploring new opportunities will be crucial in a highly competitive market landscape.

With the strategic merger, Image Options is reaffirming its commitment to innovation and excellence in a rapidly evolving industry. By uniting forces with SPMD, they are poised to push boundaries and deliver enriched creative solutions that engage audiences and solidify brand connections in tangible ways.

As the integration progresses, clients can expect an enhanced level of service, enriched by the collaborative spirit and expertise of both teams. This acquisition marks a critical step forward not only for Image Options and SPMD but also for the industry as a whole, showcasing the importance of adaptability and vision in the face of the ever-changing landscape of design and fabrication.

Topics Consumer Products & Retail)

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