#Japan #Tokyo #Criollo #Santos Antoine #Phantom Cheesecake

Celebrating the 20th Anniversary of Criollo's Legendary Cheesecake

The renowned Ecole Criollo Co., Ltd., based in Itabashi, Tokyo, is thrilled to announce a very special event for the 20th anniversary of its most popular product, the 'Phantom Cheesecake.' From October 1, 2025, this milestone celebration will take place at the flagship store in Kotake Mukaihara, Nakameguro store, and Azabudai Hills store, as well as select online shops.

Widely regarded as Criollo's number one sweet, the 'Phantom Cheesecake' has charmed many with its light, fluffy texture—a quality that allows it to almost disappear in your mouth. In honor of its two-decade legacy, the company will hold four special initiatives.

Special Events Overview

1. ### Introduction of Three New Products Related to the Phantom Cheesecake
- Phantom Celebrity Cheesecake: ¥5,400 (tax included)
A limited edition revival of the 'Phantom Celebrity Cheesecake' which originally created a waiting list of around three months after its launch in 2006. With luxurious ingredients like French Comté cheese, Canadian maple syrup, and premium Okukuji eggs, this cheesecake has been carefully crafted by pastry chefs. It retains the airy texture of the original Phantom Cheesecake while combining the rich depth of Comté cheese and the sweet aroma of maple syrup for a decadent experience. The special packaging includes an elegant paulownia box to celebrate its quality.

- Phantom Gaia Cheesecake: ¥1,950 (tax included)
A fusion of two signature items: the Phantom Cheesecake and the award-winning Gaia cake from the 2009 World Pastry Championship. The cheesecake, topped with Criollo’s signature caramel crafted through meticulous preparation, is enhanced by the addition of Guérande salt, providing a rich, mellow flavor. Topped with caramelized pecans, it also offers a delightful crunch.

- Cake Citron Earl Grey: ¥2,160 (tax included)
Newly crafted from the “trimmings” of the Phantom Cheesecake, this pound cake features a moist texture infused with lemon and a hint of Earl Grey, topped off with a lemon glaze that brings a sweet and tangy flavor.

2. ### Miniature Eraser Giveaway with Purchases
Customers purchasing eligible products can receive a palm-sized original miniature eraser resembling the Phantom Cheesecake. This special item celebrates the cake's unique texture, which seems to dissolve in your mouth. Distribution will run from November 1, 2025, while supplies last, available at the main store, Nakameguro store, Azabudai Hills store, and several online platforms.

3. ### 'Phantom Cheesecake Haiku' Contest on Social Media
To commemorate the anniversary, Criollo will host a haiku contest on X (formerly known as Twitter). Participants can share their haikus about the Phantom Cheesecake, celebrating memories or expressing joy for the occasion. Selected entries will receive delightful prizes, with the contest running from October 1 to 25, 2025.

4. ### Packaging Illustration Contest at Stores
In-store, Criollo will invite customers to decorate white boxes provided by staff as part of the packaging illustration contest. This offers customers a fun and creative way to celebrate the 20th anniversary of the Phantom Cheesecake. Entries will be accepted from October 1 to 19, and winning designs will be displayed at the main store along with exciting prizes.

Conclusion

The two-decade journey of the Phantom Cheesecake encompasses much more than just a culinary achievement; it’s a celebration of joy, creativity, and shared experiences. With these events, Criollo aims to not only honor its roots but also engage its community in a delightful way. Join the festivities and taste a piece of history!

For more information about the anniversary and its special offerings, visit Criollo’s official website, Criollo. Follow them on Instagram and X for the latest updates.