Nonaste Unveils New Eco-Friendly Pet Care Solutions at SuperZoo 2025

Nonaste Launches Innovative, Eco-Friendly Pet Care Products at SuperZoo 2025



Nonaste, an eco-conscious cleaning company known for its enzyme-rich detergents, is making waves in the pet care industry by unveiling two revolutionary products at SuperZoo 2025 in Las Vegas, scheduled for August 13-15. As sustainability in pet care becomes increasingly important to consumers, Nonaste's offerings promise to meet both performance and eco-friendly standards.

Product Highlights


Aloe Glow™ Premium Pet Shampoo


This plant-based shampoo features a unique blend of USDA-organic aloe and oatmeal, specially formulated to soothe itchy skin while effectively tackling dirt and odors. What sets it apart is the complete absence of sulfates, parabens, and artificial dyes, making it a safe choice for pets and their owners who care about what goes on their furry friends.

Pet Stain and Odor Eliminator


The Pet Stain and Odor Eliminator utilizes rapid-acting enzymes complemented by biodegradable surfactants to swiftly eliminate pet residues on various surfaces such as carpets, hardwood floors, and upholstery. Unlike many products on the market that only mask odors, Nonaste’s solution eradicates them completely, ensuring a fresh environment without harmful chemicals.

A Commitment to Sustainability


"Pet parents today seek out products that not only deliver results but also resonate with their values of sustainability," said Andy Voggenthaler, Co-Founder and CEO of Nonaste. "Our pet care line carries the same high-performance ethos that made our activewear detergent a favorite among eco-conscious consumers."

The company aims to empower pet owners to avoid compromising on either efficacy or environmental responsibility, thereby enhancing the quality of life for both pets and their human companions.

Engage with Nonaste at SuperZoo


SuperZoo 2025 serves as an outstanding platform for Nonaste to connect with retailers and industry stakeholders. Attendees at Booth #9472 EB will have the chance to experience product demonstrations and insights into the company’s innovative approach to eco-friendly pet care. Moreover, retailers who place an order of four or more cases per SKU during the show will benefit from exclusive offers, such as free shelf-talkers and discounted freight.

To enhance interactions and consultations, Nonaste encourages interested parties to book their appointments through email or the SuperZoo exhibitor portal, as slots for media previews and distributor consultations are limited.

About Nonaste


Founded after a particularly unpleasant yoga class, Nonaste was born out of a desire to create effective cleaning solutions that tackle tough odors without harming people, pets, or the planet. Every transaction with Nonaste contributes to supporting the Challenged Athletes Foundation, reaffirming their commitment to social responsibility through sustainable practices.

With these exciting new offerings, Nonaste is set to redefine cleanliness in pet care while keeping sustainability at the forefront. As this sector continues to evolve, innovations like those from Nonaste will undoubtedly play a crucial role in shaping the future of pet care products.

Topics Consumer Products & Retail)

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