SOLEIL Launch Event
2025-11-10 00:22:03

Exclusive Limited Edition Launch of 'SOLEIL for Platanus Brewing' Featuring Rare Apple Juice

Platanus Brewing's Exclusive Launch of 'SOLEIL for Platanus Brewing'



In the world of craft beer, unique collaborations rarely come to life, but Platanus Brewing, based out of Kure City, Hiroshima, has managed to create something extraordinary. The company has just announced the launch of its exclusive gift set, 'SOLEIL for Platanus Brewing', which features a collaboration with Azegami San Farm, known for producing a rare type of apple juice in Nagano Prefecture. This limited release is capped at 100 sets, perfect for those who appreciate authentic craft beverages.

The Unique Union of Craft and Nature


Platanus Brewing is often referred to as a phantom brewery, meaning they possess no fixed brewing facilities. They focus on creating craft beer that tells a story, utilizing local ingredients and innovative techniques. Azegami San Farm, on the other hand, is renowned for cultivating apples dubbed “phantom apples”, creating juice that is entirely free from additives, ensuring the purest flavor possible. This collaboration symbolizes the meeting of two such distinct voices in the beverage industry, culminating in a truly unmatched gift set.

A New Way to Enjoy Beer


The highlight of this set is the insight into enjoying apple-flavored beer combined with apple juice—a completely new experience for craft beer enthusiasts. By marrying the sweetness of crafted beer with the rich flavor of premium apple juice, consumers can immerse themselves in a unique tasting experience unlike anything previously offered.

About the Products


At the core of this exclusive set lies the ‘Apple Pattern’, a golden ale brewed with the carefully sourced apple juice from Azegami San Farm. The beer shines with a brilliant golden hue, marrying the gentle sweetness from the malt and refreshing tartness from the apple perfectly. Its taste is smooth, offering drinkers a delightful escape with every sip, reminiscent of a peaceful afternoon spent in an apple orchard.

Accompanying this innovative ale is a 100% apple juice (720ml), allowing connoisseurs to first appreciate the juice on its own—then transition to the beer for complexity, or blend the two for a cocktail that accentuates the apple flavor even further.

Artistic Presentation and Experience


The packaging also reflects the care behind this collaboration. With an original label designed by illustrator Nagisa, this set becomes more than just a product; it’s a means to connect the producer’s intentions with the recipient. The artwork not only adds character to the gift but enhances the overall sensory experience of receiving it.

Launch Event at CHOOSEBASE SHIBUYA


To celebrate the launch, Platanus Brewing is hosting a pop-up and free tasting event at CHOOSEBASE SHIBUYA on November 15 and 16, 2025. This concept store emphasizes a connection to the stories behind products, allowing attendees to witness creative displays while tasting this special apple beer.

Participants can enjoy complimentary samples of the apple beer blended with juice. For those who follow Platanus Brewing's Instagram account during the event, there will be a chance to receive a can of Apple Pattern, encouraging a delightful social media interaction.

Product Details


  • - Product Name: 'SOLEIL for Platanus Brewing' (Limited edition gift set)
  • - Contents: Four Apple Pattern beers (Golden Ale, 5.0% Alcohol, 360ml each) and one 100% apple juice (720ml)
  • - Price: ¥11,510 (tax included)
  • - Availability: In-store at CHOOSEBASE SHIBUYA and online
  • - Availability: Only 100 sets will be sold, while supplies last

Final Thoughts


Platanus Brewing embodies the essence of crafting remarkable experiences through drinks that harmoniously blend elements of nature and artistry. This is not just about consuming beverages; it’s about savoring moments—a philosophy deeply ingrained in their offerings. Don’t miss out on this limited opportunity to indulge in a gift set that truly redefines the idea of indulgence and reconnects you to the simplicity of nature’s beauty through taste.


画像1

画像2

画像3

画像4

画像5

画像6

画像7

Topics Consumer Products & Retail)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.