Roller Rabbit Collaborates with Mackage for Winter Collection
In an exciting turn of events, the beloved lifestyle brand Roller Rabbit has teamed up with the high-end label Mackage to launch a limited-edition winter collection that promises to elevate seasonal dressing. This partnership aims to combine Roller Rabbit's signature joyful patterns with Mackage's sophisticated aesthetics, resulting in a unique ensemble that caters to the entire family. The new collaboration is officially available for purchase starting October 16, 2025.
Roller Rabbit, a brand synonymous with whimsical designs and vibrant prints, has carved a niche in the lifestyle and sleepwear market since its inception. By collaborating with Mackage, a luxury brand known for its mastery in outerwear, Roller Rabbit seeks to enhance its core offerings while also venturing into the luxury space. The collection features a range of exclusive prints, including the playful Quilted Hearts, Mackage Monkey Black, and Mackage Monkey Pink. Each design has been creatively interpreted into various cold-weather essentials, perfect for the winter season.
The collection boasts 23 different pieces that are not only stylish but also functional. Shoppers can find reversible puffer jackets, trendy wool baseball caps, varsity bombers, and the heartwarming signature loungewear Roller Rabbit is famous for. This collaboration is designed for all ages, offering sizes for infants, children, and adults alike—ensuring that everyone in the family can experience the unique expressions of joy these pieces provide.
Ed Bertouch, the CEO of Roller Rabbit, expressed his excitement regarding this partnership, highlighting how it merges the brand's cheery DNA with Mackage's expertise in outerwear design. He noted that their audience has always cherished the idea of combining vibrant prints with functional winter wear. The result is a clothing line that not only looks good but also offers warmth and comfort during the cold months.
Tanya Golesic, CEO of Mackage, echoed this sentiment by stating that the collaboration points to a natural synergy between both brands. The unique blend of craftsmanship and playful energy creates a truly distinctive and refreshing collection. The 23-piece range encompasses everything from pajamas and accessories to outerwear and snowsuits, marketed at prices ranging from $38 to $950, making it accessible for a wider audience.
Both brands are committed to bringing functionality and style together, ensuring that consumers are not forced to compromise one for the other. Roller Rabbit's playful designs and Mackage's sophisticated cuts mean customers can enjoy both warmth and style in their winter wardrobes.
The collection will be available for purchase on both
Mackage.com and
RollerRabbit.com starting at noon EST on October 16. It can also be found in select locations like Bergdorf Goodman and Neiman Marcus across the United States and Canada, either in-store or through their online platforms.
About Roller Rabbit
Roller Rabbit's foundation is rooted in the spirit of exploration and creativity, drawing inspiration from cultures around the world. Their prints are vibrant and filled with life, each telling a unique story. Originally launched in 2003, the brand has grown significantly, now boasting a dedicated following and a wide range of products including clothing, accessories, and home decor. The ethos of togetherness and innate fun is embodied in every piece they create—from sleepwear to lively home items, making every moment extraordinary.
About Mackage
Founded in Montreal in 1999, Mackage represents a new wave in luxury lifestyle branding. The company is dedicated to creating designs that embody both functionality and style, encapsulated in their guiding principle: “Aesthetics That Protect.” Under the leadership of Tanya Golesic and senior vice president of design Ludwig Heissmeyer, the brand has expanded from specializing in outerwear to encompassing a broader lifestyle approach. The commitment to innovation and craftsmanship continues to redefine what modern luxury looks like today.
By joining forces, Roller Rabbit and Mackage are not just launching a winter collection; they are setting the stage for a new era of family-oriented, fashionable winter outerwear that champions both style and comfort.