#None #Merrell #MOAB SPEED #Lonely Ghost

Merrell and Lonely Ghost Celebrate Community and Self-Expression

Merrell, globally recognized for providing exceptional hiking and outdoor footwear, has joined hands with the beloved lifestyle brand Lonely Ghost to unveil a limited-edition capsule collection. This partnership not only marks a significant milestone for both brands but also fosters a rallying cry for community connection, creativity, and authentic self-expression. The collection is set to launch on September 27, 2025, and aims to inspire individuals to step outside and embrace the power of the outdoors.

The Journey Begins with a Unique Collaboration

Merrell’s collaboration with Lonely Ghost emphasizes the essence of lifestyle and outdoor exploration. As one of the standout pieces, the Merrell x Lonely Ghost Moab Speed 2 Vent 2K, reimagines an iconic hiking silhouette, designed specifically for the modern female explorer. This capsule also features a range of unique apparel options that blend street style with outdoor functionality, reinforced by an interactive charm kit and interchangeable laces, thus promoting ultimate self-expression.

The collection comes in two unique colorways: Chalk/Mariana and Graphite/Ash, allowing wearers to choose a look that resonates with their personal style. This fresh take on footwear aims to transcend fashion and create a movement focusing on emotional storytelling and genuine experiences.

Celebrating Authenticity and Exploration

Launched in 2019, Lonely Ghost quickly evolved from its humble streetwear beginnings into a movement celebrating authenticity and emotional connectivity. This is reflected in its mission to evoke real-world connections through experiences and storytelling. On the other hand, Merrell holds a rich legacy of encouraging individuals to immerse themselves in nature and explore the great outdoors.

Richard McLeod, Merrell’s Chief Marketing Officer, expresses that stepping outside offers a sense of reset, saying, “We believe stepping outside—whether it's a trail or your own front step—has the power to reset you.” By collaborating with Lonely Ghost, they aim to introduce this belief to a younger audience emphasizing personal and cultural expression.

Bronson Christensen, Co-Founder of Lonely Ghost, reinforces this sentiment, highlighting that “movement outside is one of the best ways to reconnect with yourself and others.” This partnership not only extends the capabilities of both brands but also paves the way for more people to experience the transformative power of nature.

A Collection That Reflects Personality

At the heart of the collection lies the Merrell x Lonely Ghost Moab Speed 2 Vent 2K, which encapsulates the core values of both brands—performance meets self-expression. The collaboration doesn’t stop at footwear; it unfolds into a full range of apparel that includes three distinct looks for versatile styling. An exclusive trucker hat is also included, completing a full ensemble for outdoor enthusiasts without compromising style.

Available for purchase starting September 27, 2025, the Moab Speed 2 Vent 2K can be found on Merrell.com, while the entire collection will be accessible through LonelyGhost.co and select Pacsun locations nationwide. This event marks an effort by both brands to align their missions toward inclusivity, community engagement, and environmental awareness.

Engaging with the Community

To further celebrate this collaboration, Merrell and Lonely Ghost are excited to host two engaging community events in New York City. The events are designed to foster real-world connections and will include:

• - September 26, 2025: A day at Leon's Bagels in SoHo featuring giveaways, exclusive early access to the collection, and music from DJ Mona from 5 p.m. to 7 p.m.
• - September 27, 2025: An exclusive shopping experience at Pacsun in SoHo, where customers can create custom looks at a lace and charm bar from 10 a.m. to 6 p.m.

These activities aim to immerse the community in the spirit of collaboration, bringing people together through shared experiences.

Conclusion

Merrell and Lonely Ghost's capsule collection stands as a pivotal initiative encouraging individuals to step outside and celebrate their individuality. Not only does it honor personal style, but it also promotes mental wellbeing through outdoor exploration. Stay tuned for this exciting launch, and explore a fresh chapter in both brands’ histories focused on authentic connection and community engagement.