Tech Mahindra Achieves Landmark Ranking as One of the Top 10 IT Service Brands Globally

Tech Mahindra Solidifies Global Standing in IT Services

Tech Mahindra (NSE: TECHM) has officially claimed a place among the world’s top 10 IT services brands, according to the latest Brand Finance rankings. This recognition underscores a robust commitment to brand enhancement and positions Tech Mahindra as a leader in technology consulting and digital solutions.

In a significant leap forward, the company reported a year-on-year growth of 9.4%, elevating its brand value to an impressive $3.4 billion in 2025. The company's Brand Strength Index (BSI) climbed from 73.4 in 2024 to 77.3 in 2025, earning an upgraded brand rating from AA to AA+. This marks Tech Mahindra's highest score ever recorded in Brand Finance's history, reflecting the company’s dedication to brand building and market responsiveness.

Strategic Focus: Scale at Speed™

Tech Mahindra's innovative brand promise, "Scale at Speed™," plays a crucial role in this impressive growth. Tailored to meet the demands of today’s fast-paced market, this strategy harmonizes Tech Mahindra's identity with its parent company, the Mahindra Group. Peeyush Dubey, the Chief Marketing Officer of Tech Mahindra, noted that this accolade signifies the effectiveness of their brand narrative. The commitment to deliver solutions powered by emerging technologies, such as Generative AI (GenAI), remains a cornerstone of Tech Mahindra's strategy, enhancing its relevance in a competitive landscape.

Milestones and Partnerships

Throughout the past year, Tech Mahindra's brand activation strategy has resulted in tangible consequences. This includes launching a new website, implementing a state-of-the-art marketing technology stack, and optimizing marketing operations for efficiency. Notably, their partnership with Mahindra Racing, recognized as the greenest team in motorsport, solidifies their commitment to sustainability and innovation within the realm of motorsport.

The success of Tech Mahindra can also be seen in its association with the Global Chess League, which had a triumphant second season in London and is gearing up for an even more exciting third edition. This initiative is aligned closely with their strategic branding efforts.

Transformational Leadership

David Haigh, CEO and Chairman of Brand Finance, praised Tech Mahindra's transformative journey under the leadership of CEO Mohit Joshi. Their renewed focus on growth, both in financial performance and brand equity, is evident in their surge within the IT services domain and their strategic aim to augment revenue contributions from the banking, financial services, and insurance (BFSI) sector from 16% to 25% by March 2027.

Additionally, Tech Mahindra's sponsorship initiatives, especially concerning the Global Chess League, underscore its commitment to innovation while amplifying its global brand recognition.

Sustainable Technology Integration

The company has set ambitious goals that include modernizing workplace environments, enhancing business transformations, and delivering AI-driven enterprise solutions. Their dedication to democratizing technologies, such as GenAI, is showcased through initiatives like Project Indus, aimed at global deployment.

Tech Mahindra is keenly positioned to synergize sustainability efforts with digital advancements, as reflected in its top ranking within the SP Global Dow Jones Sustainability Index (DJSI) for the IT services sector in India and second globally.

For more insights on how Tech Mahindra can assist in achieving your organization’s Scale at Speed™ objectives, visit Tech Mahindra's official website.