New Seasonal Pudding Flavors by Pastel Featuring Japanese Chestnuts and Sweet Potatoes

New Seasonal Puddings by Pastel Featuring Autumn Flavors

As the leaves begin to change and a crispness fills the air, it's time to indulge in the comforting flavors of autumn. Pastel, a beloved brand known for its deliciously smooth puddings, is set to launch a seasonal collection that captures the essence of this cozy time of year. Starting September 1, 2026, customers can enjoy a trio of limited-edition puddings that celebrate the rich flavors of sweet potatoes, chestnuts, and pumpkins.

Celebrating Autumn with New Flavors

Pastel, produced by All Hearts Company, is known for its signature Smooth Pudding, which has been a beloved treat since its inception in 1984. This year, the company brings exciting new flavors that highlight autumn's bountiful harvest. First up is the Smooth Japanese Chestnut Pudding, made with premium Kumamoto chestnuts. This pudding promises a delightful blend of creamy texture and chestnut's subtle sweetness, topped off with soft whipped cream that enhances the experience.

Next, the Smooth Purple Sweet Potato Pudding makes its debut. Recognized for its vibrant colors and rich aroma, this pudding offers a unique flavor that is both comforting and flavorful – perfect for those looking to savor the taste of fall.

Finally, returning by popular demand is the Smooth Pumpkin Pudding, which has captivated taste buds with over 70 thousand units sold since its launch. This pudding, created with seasonal pumpkins and a hint of cinnamon, delivers a warm, sweet flavor that evokes the spirit of Halloween.

A Limited-Time Taste Adventure

These seasonal puddings will be available at Pastel locations across Japan from September 1 until supplies last, promising a delightful culinary experience for all pudding enthusiasts. Price points are set at 540 yen for the chestnut variant, and 420 yen each for the sweet potato and pumpkin puddings. Do keep in mind that availability may vary by location.

Each pudding is carefully crafted to emphasize the classic smoothness that Pastel is known for while incorporating the authentic taste of seasonal ingredients. It’s an invitation to celebrate the flavors of the season and find joy in every spoonful. Savoring these puddings not only provides a delicious treat but also evokes feelings of nostalgia and the comforting warmth of home-cooked meals.

Pastel: More Than Just Pudding

Founded with the mission to bring happiness through delectable dishes, Pastel continues to innovate while honoring its commitment to quality. The company's enduring success can be attributed to its dedication to maintaining the rich, creamy texture of its puddings that blend innovatively with seasonal flavors.

In addition to puddings, Pastel and All Hearts Company have expanded their offerings, continuing to develop new and exciting products that resonate with customers. From their humble beginnings to a flourishing brand, Pastel stands firm in its belief that sharing delicious treats can spread joy and happiness in our daily lives.

Join the celebration of the tastes of autumn at Pastel this September. Experience the craftsmanship behind each pudding and find your new seasonal favorite. Don't miss your chance to indulge in these delightful limited-edition varieties and bring a taste of fall into your life!

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