#United Arab Emirates #Dubai #Age.3 #Fried Sandwich #Dessert Experience

Age.3 Arrives in Dubai

Age.3, the popular Japanese fried sandwich brand, has made its debut in Dubai with a pop-up store located in the vibrant Marsa Boulevard. This outdoor night market setting provides a relaxed atmosphere, enhanced by the elegant wooden and white counter design, allowing visitors to easily stop by and enjoy a unique culinary experience amidst the bustling nightlife.

A Phenomenon from Japan

Since opening its flagship store in Ginza, Tokyo, in 2023, Age.3 has rapidly expanded across Asia, with locations in Manila, Hong Kong, and Sydney. The Ginza store famously saw lines of up to two hours, highlighting its popularity and buzz on social media. The Dubai opening marks the brand’s first venture into the Middle East, bringing the concept of 'Japanese-style fried sandwiches' to a new audience.

Signature Flavor Takes Center Stage

The Dubai store will feature some of Age.3's most beloved items, including their top-ranking flavor, the "Creme Brulee" fried sandwich. This innovative dessert comprises caramelized custard encased in freshly fried bread, offering a one-of-a-kind tasting experience that promises to enchant both locals and tourists. This treat, which garnered long queues in Japan and Asia, is now ready to make its mark in Dubai.

Store Details

• - Store Name: Age.3 DUBAI
• - Location: Marsa Boulevard (along Dubai Creek)
• - Opening Date: November 27, 2025
• - Duration of Operation: Until Late February 2026 (Tentative)
• - Operating Hours: Weekdays from 4 PM to 12 AM, Weekends from 4 PM to 1 AM
• - Instagram: Age.3 Dubai

The whipped cream used in Age.3's sandwiches is a uniquely developed low-sugar fresh whipped cream, designed to complement the various fillings and achieve a delightful balance in taste and texture.

Product Offerings

Customers can enjoy a variety of exciting flavors, including:

• - Chicken Nanban
• - Creme Brulee
• - Strawberry Jam
• - Fresh Chocolate Matcha

About Age.3

Founded in 2020 in Kami City, Fukuoka Prefecture, as "Fruits Sand Three," Age.3 emerged from a passion for local fruits. In 2023, the concept of the innovative fried sandwich, combining low-sugar whipped cream and a unique crunchy yet chewy texture, was born. Following the launch of its first store in Ginza in December 2023, Age.3 has expanded to international markets, with plans to open in Asakusa and Harajuku by 2025. The Dubai branch will be the fifth international location when it opens.

Meet the Chef

The establishment is creatively led by a chef who honed his craft at prestigious establishments such as Hotel Okura Tokyo and Kyoto. Under his expertise, he seeks to blend traditional Japanese culinary techniques with modern dessert innovations, creating extraordinary experiences for customers.

Future Vision

The ANCHOR Group, to which Age.3 belongs, aims to create joyful moments through its services and products. With ambitions to expand into Southeast Asia and Europe, the brand is set to package its product development and social media marketing strategies into a franchise model, which will support global growth. Age.3 envisions becoming a staple of fried sandwiches worldwide, forging partnerships with diverse international collaborators.

Conclusion

Don’t miss your chance to taste Japan's beloved fried sandwiches in Dubai's Marsa Boulevard. With its grand opening on November 27, 2025, Age.3 promises to deliver a vibrant and innovative dessert experience, making it a must-visit destination for food lovers everywhere.