The Enchanting Flavors of Europe Shine at the Summer Fancy Food Show 2025

The Enchanting Flavors of Europe Shine at the Summer Fancy Food Show 2025



The 2025 Summer Fancy Food Show took place from June 29 to July 1 at the Jacob Javits Convention Center in New York City. This renowned event, organized by the Specialty Food Association, is the largest specialty food and beverage trade show in North America, attracting thousands of industry professionals from around the globe.

The Charming Taste of Europe took part in this vibrant exhibition, proudly showcasing a selection of high-quality European products at Stand No. 2011 on Level 3. Attendees were treated to exquisite wines from Abruzzo, renowned late harvest Bordeaux wines, and fresh, vibrant kiwis from Imathia, effectively highlighting the rich culinary heritage and diversity of European agriculture.

This year's Summer Fancy Food Show provided an essential platform for introducing innovative products to the U.S. market, fostering international trade relationships and celebrating the artistry involved in food production. With over 2,200 exhibitors from 59 countries, including 384 first-time participants, this event offered unparalleled exposure to a diverse audience of buyers, distributors, chefs, investors, and media professionals. The show emphasizes valuable opportunities for networking, trendspotting, and connecting with key industry decision-makers, which ultimately helps brands increase awareness, generate quality leads, and stay ahead of emerging market trends.

Alessandro Nicodemi, President of the Abruzzo Consortium, expressed his enthusiasm about the event, stating, "The Summer Fancy Food Show was an invaluable opportunity to present the unique quality and character of Abruzzo wines to the American market. It not only strengthened our international relationships but also allowed us to share our passion and tradition behind these wines with a wider audience. Being part of this renowned fair alongside our esteemed partners enabled us to showcase the excellence of our region on such a prestigious platform."

The participation of The Charming Taste of Europe underscores the European Union's commitment to promoting high-quality, sustainable, and authentic food products in the U.S. market. This initiative, which engages with both industry professionals and consumers, aims to strengthen the presence of European specialties in the American culinary landscape.

About The Charming Taste of Europe


The Charming Taste of Europe is a special project that introduces exquisite specialties to the United States and Canada, featuring top-quality products like Italian and French wines, as well as fresh kiwis from Greece. This project highlights Europe's charm, beauty, culture, history, art, heritage, and unmistakable tastes.

Co-funded by the European Union, the mission of The Charming Taste of Europe is to raise awareness about the merits and quality standards of select European wines and fresh fruits through promotional activities in the competitive markets of the U.S. and Canada. The project is backed by several organizations, including the Consortium for the Protection of Wines of Abruzzo, the Association of Imathia's Agricultural Cooperatives, and Union Des Vins Doux de Bordeaux. These world-famous agricultural products, celebrated for their outstanding qualities, will continue to be promoted through various initiatives and events targeting consumers, journalists, and trade professionals.

For more information about The Charming Taste of Europe, please visit charmingtasteofeurope.eu.

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(This project is funded by the European Union. Views and opinions expressed are solely those of the author(s) and do not necessarily reflect those of the European Union or the European Research Executive Agency. The European Union and the granting authority are not liable for any damages.)

Topics Consumer Products & Retail)

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