Armitron Celebrates 50th Anniversary with Watch Donations to Honor US Veterans

Armitron's Tribute to Veterans

As Armitron gears up to celebrate its golden jubilee in 2025, the beloved American watch brand is taking a heartfelt initiative to honor U.S. veterans. In collaboration with the Wounded Warrior Project (WWP), Armitron is proud to announce the donation of 50 watches specifically to veterans who have been supported by WWP. This gesture not only celebrates the brand's legacy but also highlights its commitment to recognizing the sacrifices made by military personnel.

Since its inception in 1975, Armitron has held core values centered around innovation, accessibility, and community support. This year, in a show of gratitude, Armitron is dedicating its 50th-anniversary campaign to veterans, using this milestone to create a lasting impact in the lives of those who have served. The donated watches are not merely fashion accessories; they are symbols of appreciation, resilience, and the enduring strength of the human spirit.

The Meaning Behind the Donation

Bobbie Weichselbaum, CEO of E. Gluck Corporation, discusses the significance of this initiative: "Wounded Warrior Project does incredible work to empower, heal, and support America's wounded veterans, and we are honored to contribute in a meaningful way. These watches are more than accessories—they're a thank you, a reminder of strength, and a small way to show our deep appreciation for our heroes."

The donation coincides with Memorial Day, a time dedicated to reflecting on the sacrifices made by countless individuals in service to their country. Each watch presented to the veterans carries with it a message of gratitude and a commitment to support those who have faced challenges due to their service. This aligns perfectly with WWP’s mission to provide mental health support and other life-affirming programs for wounded veterans and their families.

Wounded Warrior Project's Impact

The Wounded Warrior Project has been a beacon of hope for returning veterans since its establishment in 2003. By offering free programs that cater to mental health, career guidance, and long-term rehabilitation, WWP plays a vital role in helping veterans reintegrate into civilian life and strive towards their future goals. According to Scott Forshey-Friedman, Director of Donor Engagement at WWP: “This generous donation from Armitron reminds warriors that they are seen, valued, and celebrated. Every watch tells a story—not just of time, but of resilience and recognition.”

Armitron's collaboration with WWP creates a powerful message about integrity, service, and community. The synergy between the two organizations illustrates a shared commitment to uplift and empower those who have dedicated their lives to protecting freedom.

Building a Future of Gratitude

As we approach Memorial Day, Armitron’s generous act serves as a reminder of the importance of gratitude toward our veterans. The brand positions itself as a model for corporate social responsibility, where business success goes hand in hand with commendable social impact. Through this initiative, Armitron not only supports its customers' values but also creates a positive legacy for future generations.

This partnership is more than just a donation; it's a call to action for other brands to consider how they can honor those who have served. As Armitron continues its journey through its 50th year and beyond, it exemplifies how brands can honor their heritage by giving back to the community in meaningful ways. With each watch given, Armitron signifies a lasting commitment to recognizing the strength and resilience of U.S. veterans, ensuring they feel celebrated not only on Memorial Day but throughout the entire year.

For more details regarding Armitron's initiatives or other products, the company encourages interested individuals to visit their official website at Armitron.com.

In celebrating its legacy and giving back to society, Armitron proves that timepieces can symbolize something much greater than just time; they can represent appreciation, recognition, and hope for a brighter future for those who fight for freedom.