Revolutionizing School Safety: First Student Introduces AI in Transportation at NYSE

Driving the Future of School Bus Safety

In an era where safety in transportation is paramount, First Student is leading the charge with groundbreaking innovations in school bus safety. After recently kicking off National School Bus Safety Week, the company took a significant step by highlighting its state-of-the-art HALO™ Technology Platform at the New York Stock Exchange (NYSE). The event not only emphasized First Student's dedication to safe student transport but also showcased how advanced AI insights are reshaping the way school transportation operates.

National School Bus Safety Week, celebrated annually, runs from October 20 to 24 this year, and First Student made it a memorable occasion by participating in the NYSE's Closing Bell ceremony. This was more than just a ceremonial act; it underscored the company's commitment to elevating safety standards across the 5.5 million student journeys it supports daily.

The HALO™ Technology Platform

At the heart of this initiative is the HALO™ Technology Platform, an innovative system that integrates operational aspects of school transportation with cutting-edge technology. In collaboration with Samsara, a leader in AI and fleet management solutions, HALO has evolved to provide real-time insights into student transport operations. This partnership aims to create a smarter, safer, and more connected environment for students, parents, and drivers alike.

An electric school bus was on-site during the NYSE event, allowing attendees to see first-hand how technology is reshaping the daily experience for everyone involved. The real-time data provided by HALO equips drivers with essential tools, bolstering their ability to make safe decisions on the road. Features like collision avoidance and predictive analytics ensure not only the safety of the students but also give parents peace of mind about their children's journey to and from school.

Leadership Commitment to Safety

John Kenning, CEO and President of First Student, stated, "Safety is our Core Value, everyone's responsibility, and nothing matters more than protecting the children we transport." This statement reinforces the company's ethos that safety should permeate every aspect of their operations. Kenning highlighted that HALO's integration of AI from Samsara allows them to reimagine the school bus experience, ensuring that students arrive safely and on time, ready to learn.

Additionally, throughout National School Bus Safety Week, First Student is engaging with families and communities to educate them on critical safety reminders. This includes guidance on navigating school bus stop arms, avoiding distractions while driving, and implementing safe boarding practices. Heather Miranda, Senior Vice President of Risk at First Student, emphasized that, "with HALO's AI-powered insights, we're equipping our drivers and districts with tools that make every ride safer and more predictable."

Looking Ahead

As the company looks towards the future, its mission extends beyond simply providing transportation; it aspires to create a safe and supportive journey for students every day. The integration of technology not only enhances operational efficiency but also redefines student transportation as a reliable and secure service.

With a fleet of approximately 46,000 vehicles, including electric buses, First Student combines rigorous driver training and proactive maintenance alongside AI-powered safety technologies, making it a true leader in K–12 transportation. Recently recognized by Fast Company as one of the 2025 Most Innovative Companies, First Student continues to push the boundaries of what school transportation can achieve.

The company's impact is tangible, aiming to complete 1 billion student rides during the 2025-26 school year. In addition to traditional services, they offer specialized transportation for students with special needs, AI route optimization, and fleet electrification. Each ride is not only a means to get from point A to point B but is also designed as a positive experience, ensuring a bright start to the day for students.

In conclusion, First Student is not just adapting to change; they are driving it. With the HALO™ Technology Platform leading the way, the future of school bus safety is not just brighter; it is transformative. The integration of AI in transportation is a significant leap towards ensuring that every student remains safe, supported, and engaged throughout their educational journey.