Kewpie Corporation Achieves DX Certification
Kewpie Corporation, headquartered in Shibuya, Tokyo, has recently been acknowledged as a DX (Digital Transformation) certified company by the Ministry of Economy, Trade and Industry (METI) of Japan, effective August 1, 2025.
Understanding the DX Certification System
The DX certification system is established under the "Act on Promotion of Information Processing" and recognizes companies that meet the essential requirements laid out in the Digital Governance Code. This recognition indicates that these enterprises are well-prepared to advance their digital transformation initiatives. The certification serves as a significant endorsement for firms making strides in their digital evolution.
In November 2020, METI released the Digital Governance Code to encourage companies to voluntarily engage in initiatives relating to digital transformation. This code compiles necessary actions for business leaders, including the formulation and public disclosure of management visions that integrate societal changes driven by digital technologies.
For further reference on the DX Certification System, visit the official METI
website.
Kewpie's Approach to Digital Transformation
As part of its medium-term management plan covering the years 2025 to 2028, Kewpie has embraced the strategy of "evolving the value creation process." The company emphasizes IT and digital technologies as key areas for future investment. By promoting digital transformation, Kewpie aims to optimize its value chain and supply chain, ultimately reconstructing its business model to generate long-term value.
Kewpie is committed to utilizing data and artificial intelligence (AI) actively as a means to create new value and sustain continuous growth. This commitment underlines Kewpie's focus on contributing to global food and health sectors.
With the DX certification in hand, Kewpie is poised to leverage its digital initiatives to foster innovation and streamline operations, thereby enhancing its market position both domestically and internationally.
Kewpie's integrated report for 2025 outlines its strategies and commitments in detail. For more insights, you can access the
Kewpie Group Integrated Report 2025.
In conclusion, Kewpie's status as a DX certified business reflects its dedication to embracing digital transformation to maintain its status as a leader in the food industry. As the company navigates the evolving landscape of digital needs, it continues to foster innovation while remaining steadfast in its mission to contribute positively to global health and well-being.