NEXPRO-PR Launches Success-Based Advertising Campaign for Businesses

NEXPRO-PR Launches a New Advertising Initiative

In an innovative move, NEXPRO-PR, a PR advertising agency with roots in both Japan and Korea, has rolled out its new "Success-Based Advertising Campaign." Operated by WinNavi Co., Ltd. and led by CEO Takeshi Ohashi, this initiative marks a significant shift in how businesses approach advertising.

The campaign allows clients to pay only for tangible results, effectively eliminating advertising waste. Unlike traditional advertising methods that often require upfront costs, NEXPRO-PR's model charges clients based on specific performance metrics such as product purchases, service applications, event attendance, and social media engagement. This approach not only maximizes cost-effectiveness but also provides businesses a risk-free environment for their promotional activities.

Campaign Overview

- Name: Success-Based Advertising Campaign
- Duration: Ongoing since August 29, 2025
- Target Audience: Companies and store operators that wish to promote their products or services
- Sample Performance Metrics:

- Number of product purchases/applications/event attendees
- Increase in social media followers/engagement
- Website visits/information requests

Features of the Campaign

1. Risk-Free Start: The campaign is designed to ensure that if no results are achieved, no costs are incurred, offering clients peace of mind.
2. Flexible Metrics: Businesses can customize their Key Performance Indicators (KPIs) to suit their specific needs, such as e-commerce purchases, store visits, or app downloads.
3. Integration of Influencer Marketing and Social Media Ads: By combining influencer posts with social media advertising, NEXPRO-PR aims for optimal reach and impactful results.

Future Prospects

NEXPRO-PR is committed to making advertising more accessible and effective. With a vision to support the growth of businesses irrespective of their size—from small enterprises to large corporations—the agency seeks to establish a standard for performance-based marketing not only in Japan and Korea but also on a global scale.

Quote from the CEO

In a statement, CEO Takeshi Ohashi remarked, "Advertising has often been seen as a necessary yet risky investment for many companies. At NEXPRO-PR, we aim to change this perception and promote a new model where costs only incur when results are achieved. We want to create an environment where businesses, from small start-ups to larger corporations, can confidently take risks."

About NEXPRO

NEXPRO operates as an influencer management agency that connects the creative talent of Japan and Korea. With a mission to nurture and promote next-generation creators, the agency is involved in managing influencers, models, VTubers, and streamers. Alongside influencer marketing, NEXPRO also handles PR advertising, manages cultural exchange events, and promotes collaborations with brands, all while striving for new value creation in both markets.