#Japan #Kobe #Caffarel #Gianduja #Primavela

As 2026 marks the remarkable 200th anniversary of Caffarel, a historic chocolate brand rooted in Turin, Italy, the company is set to launch its exclusive Primavela Collection on February 20, 2026. Managed by Yamamoto Shoten, the brand’s official importer and retailer in Japan, this collection is colorfully themed for spring, aptly named "Primavela," which means 'spring' in Italian.

This vibrant collection showcases a dazzling array of pastel colors accompanied by cheerful designs inspired by incoming spring blooms. You will notice playful yellow mimosa flowers integrated into bright checkered patterns, adding to the joyous essence of the collection. A charming teddy bear adorned with ribbons, appealing to guests of all ages, also features prominently. This delightful assortment makes for the perfect gift to celebrate numerous spring occasions, from White Day to Mother's Day, delivering warmth and sweetness through Caffarel's exquisite chocolates.

Overview

• - Sale Period: From February 20, 2026, onwards
• - Availability: Caffarel official online store from 5 PM on February 20, 2026
• - Locations: Caffarel Kobe Kitano Main Store and Caffarel Online Store

Shop Here! Caffarel Official Online Store

Product Lineup

1. Fioretta Petit Gift

• - Price: 993 yen (including tax)
• - Contents: Four pieces
• - Details: Adorned with 200th anniversary logos and blooming mimosa flowers on top, the charming palm-sized box also features a teddy bear design on its sides. Inside, indulge in four signature chocolates known as Gianduja from Caffarel, making this a perfect gift for welcoming new beginnings during the spring season.

2. Fioretta Gift Tin

• - Price: 2,916 yen (including tax)
• - Contents: Nine pieces
• - Details: This gift tin features a cheerful design with pastel checkered patterns and yellow mimosa flowers, perfect for celebrating new beginnings. It includes nine assorted chocolates featuring two types of limited-edition Cremino Prestigio launched for the anniversary; its unique shape allows for repurposing the tin afterward, such as for a pencil case.

3. Fioretta Gift Box

• - Price: 3,996 yen (including tax)
• - Contents: 17 pieces
• - Details: This box contains two new Cremino Prestigio varieties along with a range of rich chocolates, including salted caramel and Piedmont flavors, totaling 17 pieces. The adorable packaging showcases pastel check marks, making it an excellent choice for gifts or a personal treat.

About Caffarel

Founded in 1826 in Turin, Italy, Caffarel will celebrate its significant 200th milestone in 2026. The company is credited with inventing and popularizing Gianduja chocolate, a delicious blend of roasted hazelnut paste and cocoa. Since then, Caffarel has garnered widespread love and admiration around the world, becoming synonymous with quality chocolate.

Visit the official online store: Caffarel Official Online Store | Follow on Instagram: Caffarel Instagram

About Gianduja

Gianduja is Caffarel's signature chocolate and represents the brand's enduring legacy. Celebrating its 160th anniversary in 2025, Gianduja is made with 28% hazelnut paste, giving it a smooth texture and rich nutty aroma, making it a beloved choice for chocolate lovers everywhere.

Company Overview

• - Company Name: Yamamoto Shoten
• - President: Itaru Natori
• - Location: 902, Nippon Building, 79 Kyomachi, Chuo-ku, Kobe City, Hyogo, 650-0034
• - Establishment: 1911
• - Business Scope: Import/export, wholesale trade, retail, manufacturing and selling confectionery
• - Capital: 40 million yen

This spring, let Caffarel's Primavela Collection bring sweetness and joy, celebrating cherished moments as we anticipate warmer days ahead.