#Japan #Tokyo #SBI Securities #YouTube Channel #Business Drive!

SBI Securities' 'Business Drive!' Surpasses Half a Million Subscribers

SBI Securities has announced a significant milestone for its official YouTube channel, 'Business Drive!', achieving over 500,000 subscribers as of August 29, 2025. This accomplishment makes it the number one financial channel operated by a securities company on the platform, a testament to the channel's engaging and informative content tailored for viewers.

Since its launch in October 2021, 'Business Drive!' has focused on making financial education accessible to a younger audience. Featuring popular investment influencers and comedians, the channel aims to demystify the complexities of investing. Popular series such as 'Money Master' dives deep into the financial habits of renowned personalities, while 'Money Survivor' offers relatable and humorous insights into investment education.

In July 2025, the channel expanded its offerings by introducing four new series designed to resonate with the younger generation. These include 'Money Choice,' where guests with diverse interests like idols and anime discuss budgeting strategies with savings expert Kurama; 'Monoiri Sisters,' a drama portraying the day-to-day lives of three sisters in their teens and twenties focusing on investment; a collaboration with ABEMA featuring the reality dating show 'Farewell Proposal via Greece'; and 'Money Therapy,' where savings enthusiast Fuyuko addresses various financial concerns of her viewers.

These new series have contributed significantly to attracting an audience that previously had little interest in investing, leading to the remarkable achievement of 500,000 subscribers. The channel's strategy aims not only to educate but also to captivate its audience by your immersing them in compelling narratives and relatable characters.

'Business Drive!' caters to the concept of '#My Potential Accelerates,' striving to provide content that inspires young viewers to take their first steps in investing and asset management. The channel aims to reshape the traditional perception of financial institutions and demonstrate that investing can be approachable and exciting.

As 'Business Drive!' continues to grow, SBI Securities is committed to delivering innovative and engaging content that encourages more individuals to view investing as a viable and essential part of their financial future.

To subscribe and join the 'Business Drive!' community, click here

With its ambitious plans for the future, 'Business Drive!' is set to remain at the forefront of financial education, enabling more young people to explore the world of investment and finance in a format that resonates with them.

Series Breakdown

Money Choice

In 'Money Choice,' viewers watch as guests from various backgrounds engage in detailed discussions about spending and budgeting, guided by savings expert Kurama.

• - Watch the 'Money Choice' series here

Monoiri Sisters

This engaging drama depicts the everyday lives of three sisters navigating their financial journeys while learning about the investment landscape.

• - Check out the 'Monoiri Sisters' series here

ABEMA Collaboration

The exciting collaboration with ABEMA showcases a popular reality dating show, bringing a fresh perspective to financial themes in entertainment.

• - Watch the ABEMA partnership segment here

Money Therapy

Fuyuko delves into financial therapy, offering support to viewers facing various money-related concerns and dilemmas.

• - Explore the 'Money Therapy' series here

SBI Securities is dedicated to further transforming financial education, ensuring that young people can confidently navigate investments while seeing themselves reflected in the diverse content provided by 'Business Drive!'.