Will Group Launches Project to Enhance Employee Financial Well-Being in Collaboration with Money Forward
In a bold initiative to elevate employee financial well-being, Will Group, based in Nakano, Tokyo, has officially launched a project aimed at enhancing the financial literacy and asset management skills of its workforce. This project is in collaboration with Money Forward Home Co., Ltd., a provider of household account book and asset management applications. The initiative further includes the engagement of external advisors, including certified tax accountants, to provide direct support to employees over the course of the year.
In recent times, various economic pressures, including rising prices, stagnating real wages, and growing anxieties surrounding pension systems, have underscored the importance of personal asset formation for the future. As many individuals find themselves overwhelmed by daily demands, opportunities to learn about finance and investment are often scarce, leading to widespread uncertainty about where to begin. Companies are increasingly called upon not only to enhance salaries and benefits but also to empower each employee to cultivate their own asset-building capabilities.
Will Group aims to create a comprehensive internal initiative dubbed the 'Dantotsu WILL Project,' which was established in May 2024. This cross-sectional project strives to significantly improve the dimensions of 'Working,' 'Playing,' 'Learning,' and 'Living' at the company. Within the 'Living' category, the project carries a clear focus on elevating the quality of life for employees through a variety of initiatives.
Recognizing that many employees struggle to take the first steps toward investment, Will Group believes it is essential to facilitate the transition from theoretical learning to practical applications. To that end, the company will leverage the 'Money Forward ME' app, alongside the expertise of tax advisors, to assist employees in asset management and investment processes.
The core belief guiding this initiative is that enabling each employee to achieve economic security is fundamental to personal well-being, allowing them to design their own life paths with confidence. The company is committed to ensuring that employees can take charge of their financial futures.
As a part of its commitment to financial well-being, Will Group conducted an internal survey to assess the financial literacy levels among its staff. The findings revealed that approximately 75% of employees felt they lacked sufficient understanding in this area. Notably, while there has been significant improvement in previous surveys regarding whether the company offers opportunities to gain financial literacy — through initiatives like hometown tax payments, NISA (Nippon Individual Savings Account), defined contribution pensions, and seminars provided by brokerage firms — there remains considerable room for progress.
The management intends to continue supporting employees in taking that pivotal first step toward achieving financial well-being.
The project is set to kick off in November 2025, featuring regular seminars conducted by tax experts and utilizing the household account book and asset management application provided by Money Forward. This support is designed to last for an entire year, with the goal of assisting employees in effective asset management practices.
Hiroshin Takeda, Executive Officer at Will Group, commented, "We launched this project in May 2024 with the aspiration of significantly enhancing our employees' quality of life. As part of this initiative, we are addressing the need for improved financial literacy. We recognize that many of our employees hesitate to take the first step towards asset management. Therefore, by collaborating with external services and utilizing expert tax advisors, we aim to support their journey from visualization of assets to proactive asset management, empowering them to confidently advance their financial formations."
Will Group is dedicated to being a change agent group that positively transforms both individuals and organizations. Our mission is to continuously grow alongside all stakeholders, expanding positive choices that lead to enhanced work styles and life styles. The company operates specialized human resource services across categories such as sales, call centers, factories, nursing care, and construction both domestically and internationally.
Company Overview
Name: Will Group, Inc.
Headquarters: 1-32-2 Honmachi, Nakano-ku, Tokyo, Japan
Established: April 2006
Representative: Yuichi Kado
Capital: 2.2 billion JPY (as of March 2025)
Employees: 7,949 (Consolidated as of March 2025)
Website: willgroup.co.jp
Background of the Project
In recent times, various economic pressures, including rising prices, stagnating real wages, and growing anxieties surrounding pension systems, have underscored the importance of personal asset formation for the future. As many individuals find themselves overwhelmed by daily demands, opportunities to learn about finance and investment are often scarce, leading to widespread uncertainty about where to begin. Companies are increasingly called upon not only to enhance salaries and benefits but also to empower each employee to cultivate their own asset-building capabilities.
Will Group aims to create a comprehensive internal initiative dubbed the 'Dantotsu WILL Project,' which was established in May 2024. This cross-sectional project strives to significantly improve the dimensions of 'Working,' 'Playing,' 'Learning,' and 'Living' at the company. Within the 'Living' category, the project carries a clear focus on elevating the quality of life for employees through a variety of initiatives.
Recognizing that many employees struggle to take the first steps toward investment, Will Group believes it is essential to facilitate the transition from theoretical learning to practical applications. To that end, the company will leverage the 'Money Forward ME' app, alongside the expertise of tax advisors, to assist employees in asset management and investment processes.
The core belief guiding this initiative is that enabling each employee to achieve economic security is fundamental to personal well-being, allowing them to design their own life paths with confidence. The company is committed to ensuring that employees can take charge of their financial futures.
Commitment to Financial Literacy
As a part of its commitment to financial well-being, Will Group conducted an internal survey to assess the financial literacy levels among its staff. The findings revealed that approximately 75% of employees felt they lacked sufficient understanding in this area. Notably, while there has been significant improvement in previous surveys regarding whether the company offers opportunities to gain financial literacy — through initiatives like hometown tax payments, NISA (Nippon Individual Savings Account), defined contribution pensions, and seminars provided by brokerage firms — there remains considerable room for progress.
The management intends to continue supporting employees in taking that pivotal first step toward achieving financial well-being.
Project Overview and Timeline
The project is set to kick off in November 2025, featuring regular seminars conducted by tax experts and utilizing the household account book and asset management application provided by Money Forward. This support is designed to last for an entire year, with the goal of assisting employees in effective asset management practices.
Remarks from the Project Leader
Hiroshin Takeda, Executive Officer at Will Group, commented, "We launched this project in May 2024 with the aspiration of significantly enhancing our employees' quality of life. As part of this initiative, we are addressing the need for improved financial literacy. We recognize that many of our employees hesitate to take the first step towards asset management. Therefore, by collaborating with external services and utilizing expert tax advisors, we aim to support their journey from visualization of assets to proactive asset management, empowering them to confidently advance their financial formations."
About Will Group
Will Group is dedicated to being a change agent group that positively transforms both individuals and organizations. Our mission is to continuously grow alongside all stakeholders, expanding positive choices that lead to enhanced work styles and life styles. The company operates specialized human resource services across categories such as sales, call centers, factories, nursing care, and construction both domestically and internationally.
Company Overview
Name: Will Group, Inc.
Headquarters: 1-32-2 Honmachi, Nakano-ku, Tokyo, Japan
Established: April 2006
Representative: Yuichi Kado
Capital: 2.2 billion JPY (as of March 2025)
Employees: 7,949 (Consolidated as of March 2025)
Website: willgroup.co.jp
Topics People & Culture）
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