PRONTO to Open New Location in Aeon Town Higashi-Urawa on March 28, 2026

PRONTO Opens New Store in Aeon Town Higashi-Urawa

PRONTO Corporation, headquartered in Minato, Tokyo, has announced the grand opening of its latest coffee shop location, PRONTO Aeon Town Higashi-Urawa, scheduled for March 28, 2026. This exciting addition promises to bring a vibrant atmosphere, serving commuters and residents alike.

Store Details

Located in Saitama Prefecture at Higashi-Urawa 1-1-8, this branch will be conveniently accessible just a 2-minute walk from Higashi-Urawa Station on the JR Musashino Line. Patrons can take advantage of both parking and bicycle facilities.

The cafe will occupy 30.76 tsubo (approximately 102 square meters) and offer seating for 56 people, including a designated smoking area. Operating hours will be from 7:00 AM to 11:00 PM daily, with the last order at 10:30 PM. Notably, on the launch day, the cafe will open at 9:00 AM, featuring restaurant services split between café hours (7:00 AM to 5:30 PM) and bar hours (5:30 PM to 11:00 PM).

Furthermore, patrons can enjoy complimentary Wi-Fi and access to 11 power outlets for their devices. Takeout services will also be available, along with a special bar menu that can be found here: PRONTO Bar Menu.

About Aeon Town Higashi-Urawa

The Aeon Town Higashi-Urawa, also debuting on March 28, is designed with a wellness station concept in mind. Strategically located just 50 meters north of Higashi-Urawa Station, it aims to create a lively community hub with a variety of food-focused specialty stores alongside health-oriented businesses like pharmacies and clinics to support healthy living. Aeon Town is committed to sustainability, implementing initiatives such as tree planting and solar energy installations to foster a greener environment.

Sustainability Efforts

The opening of PRONTO Aeon Town Higashi-Urawa is aligned with Aeon Town’s sustainability goals. The establishment carries the P LOVE GREEN project, which emphasizes eco-friendly practices, including the use of thinned wood from local trees. This innovative approach incorporates approximately ten logs of 60-year-old cedar into the interior design, effectively capturing around 130 kg of CO2. This practice not only reduces environmental impact but also sets a precedent for efficient resource use.

P LOVE GREEN Initiative

PRONTO launched the P LOVE GREEN project in 2010 to tackle global warming actively. This initiative promotes environmental conservation through supporting local green activities and adopting sustainable materials in its menu. A portion of proceeds from specially marked P LOVE GREEN Menu items is donated to organizations advocating for sustainable practices related to environmental conservation. This program symbolizes People, Partner, and Peace, aiming to reflect these values in their daily operational and environmental efforts.

PRONTO envisions itself as a GREAT GOOD PLACE, where people can enjoy both coffee and cocktails throughout the day, catering to workers on the go and those gathering socially. The blend of two distinct atmospheres—café and bar—ensures a flexible and inviting space for all.

As PRONTO continues to expand its reach, it invites community members to experience their vision while also contributing to a more sustainable future.

For more information, check their official website: PRONTO Official Site.

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