New Eclipse Light Merchandise Launches on October 10 from Idol Master Gakuen

Exciting New Merchandise from Idol Master Gakuen

On October 10, 2026, Animate Co., Ltd. will unveil new merchandise featuring unique illustrations inspired by the ECLIPSE LIGHT theme from the popular series, Idol Master Gakuen. To celebrate this launch, the company is also hosting a special fair that promises exclusive rewards for fans and customers alike.

The line-up will include a variety of items such as the "Pashakore" photo cards and acrylic stands, as well as tote bags and large towels. These products will appeal to collectors and fans who appreciate high-quality merchandise from their favorite series.

Product Details

- Pashakore (Photo Cards)

- Release Date: October 10, 2026
- Price: 275 yen (tax included) per pack; 2,750 yen per box (10 packs included)
- Varieties: 38 types + additional rare versions

- Acrylic Stand

- Release Date: October 10, 2026
- Price: 1,980 yen (tax included) each
- Varieties: 13 types

- Tote Bag

- Release Date: October 10, 2026
- Price: 2,420 yen (tax included)

- Big Towel

- Release Date: October 10, 2026
- Price: 4,950 yen (tax included) each
- Varieties: 13 types

In addition to these amazing products, there will be many more items launching around the same time, ensuring there is something for every fan.

Fair Details

To coincide with the merchandise launch, Animate will hold the Idol Master Gakuen - ECLIPSE LIGHT Fair from October 10 to November 23, 2026. During this period, customers purchasing or reserving Idol Master Gakuen-related products and spending at least 1,100 yen (tax included) will receive a special postcard as a gift. The postcards come in a total of 13 different designs, with six options available during the first half of the fair (October 10-30) and seven during the latter half (October 31-November 23).

- Fair Duration: October 10 – November 23, 2026
- Location: Nationwide Animate Stores and Animate Online Shop
- Incentive: Receive one postcard per qualifying purchase or reservation; the postcards cannot be chosen by the customer.

About Idol Master Gakuen

Idol Master Gakuen is the latest installment in the Idol Master series, which began in 2024. Players will step into the role of a producer at a prestigious idol training school, Hoshizora Academy, guiding aspiring idols through various challenges while nurturing their talents. The project will expand into various formats such as mobile games, music CDs, merchandise, and live events.

For more updates and news about Idol Master Gakuen, be sure to check out its official website and follow along on their official X (formerly Twitter) account as well as they have a dedicated Discord community for fans to connect and discuss.