AI in Hospitality
2025-07-14 07:36:30

AI-Powered PR Tool Revolutionizes Tourism and Hospitality Press Releases

Embracing AI in the Tourism and Hospitality Sector



The landscape of public relations in the tourism and hospitality industry is evolving, thanks to innovative technology from Rosetta, a Tokyo-based company. The introduction of their 'Public Relations AI' tool specifically addresses the unique challenges faced by PR professionals in this vibrant sector. This AI-driven solution not only generates press releases but also evaluates them, ensuring that content resonates with media outlets and captures audience interest effectively.

The Challenge of Press Release Creation



Creating compelling press releases that highlight seasonal events, accommodation offers, and the unique charm of a region poses a significant challenge for PR representatives. Often, these professionals struggle to articulate the abstract appeal of a destination or local experience effectively. Additionally, the time-consuming nature of crafting each release and the difficulty in distinguishing one’s service from competitors complicate the process.

Rosetta’s 'Public Relations AI' emerges as a timely remedy to these common hurdles. By simply uploading relevant materials like brochures or seasonal event details, PR AI can generate effective press release drafts instantaneously. This allows for the rapid communication of ongoing campaigns and events to potential guests or participants.

Enhanced Engagement Through AI Capabilities



What sets Rosetta's tool apart is its intelligent suggestions based on regional narratives and targeted expressions that add layers of charm and immediacy to the tourism information. The AI ensures that the content is crafted with catchy titles and phrases that are more likely to spread on social media and attract media coverage. This innovative approach helps PR professionals save time and effort while producing releases that stand out.

Real-World Application



Let's take a closer look at a recent example. When a press release for the opening of a new resort, 'Sample Glamping,' was generated using the 'Public Relations AI,' it produced captivating headlines such as:
  • - "A Starry Silence Becomes Cutting-Edge: Introducing ‘Sample Glamping’ in Akita Prefecture, Opening August 2025!"
  • - "Experience the Stars: Non-Traditional Accommodation Combining Stargazing with Local Farmer Exchanges at ‘Sample Glamping’ to Open in August!"

The lead paragraph effectively captures the essence of the venture:
  • - "The quickest escape from urban fatigue leads to the farthest night sky. Our company will launch the Northeastern Japan’s first 'Stayable Observatory x Organic Farm' resort, 'Sample Glamping,' in August 2025, featuring a transparent dome, AI-driven stargazing navigation, and sustainable tourism experiences that accelerate regional economic revitalization."

Such precise and vivid descriptions are vital, as they invite potential visitors to envision their experience thoroughly, significantly enhancing the likelihood of media coverage.

Your AI Ally for Busy PR Professionals



Developed based on feedback from PR personnel, 'Public Relations AI' includes two core functionalities: press release scoring and generation. The scoring function evaluates a release’s potential for media pickup using a proprietary algorithm, helping improve the quality and effectiveness of the messaging. Conversely, the generation feature enables professionals to enter brief background information and receive human-like engaging titles and content almost instantly, decreasing the time needed for initial drafts significantly.

By incorporating both features, 'Public Relations AI' becomes an indispensable partner for busy PR teams keen on maximizing quality publicity while managing tight deadlines.

Looking Ahead: Industry-Specific AI Development



With the launch of 'Public Relations AI,' Rosetta aims to maintain its competitive edge by focusing on developing industry-specific AI platforms tailored to various sectors. They invite inquiries for press release generation or bespoke AI development projects, showcasing their commitment to leveraging superior technology for impactful communication.

Visit the official site for more information about 'Public Relations AI' and its potential applications: Public Relations AI Website.

How to Get Started



Using 'Public Relations AI' is straightforward and accessible from both desktop and mobile browsers:
1. Register for an account on the dedicated website (7-day free trial available).
2. Choose a pricing plan that aligns with your needs.
3. Take advantage of the score and generation features for press releases.

For corporate inquiries, please refer to: Corporate Plan Information.

Pricing Plans


  • - Press Release Scoring Plan: Monthly fee of 5,500 JPY (tax included) allows evaluation of up to 15 releases per month.
  • - Press Release Generation + Scoring Bundle: Monthly fee of 8,800 JPY (tax included) for up to 30 uses.
  • - Corporate Plan: Monthly fee of 37,400 JPY (tax included) allows for 50 uses with options for account sharing and invoice billing.

About Rosetta and Metareal Group



Rosetta aims to free individuals from constraints of location and language through advanced AI-driven solutions. As a leading company in the translation sector, with a substantial client base exceeding 6,000 companies, they are committed to developing specialized AI services for various industries, including pharmaceuticals, finance, and hospitality.

For further inquiries, please visit Rosetta's Website or contact them at pr@metareal.jp.


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Topics Consumer Products & Retail)

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