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JETSET Pilates Opens Its Doors in Buckhead

In a move that has generated excitement in the Atlanta fitness community, JETSET Pilates has announced its grand opening in Buckhead. Located at 3330 Piedmont Road NE in the Buckhead Landing center, this latest addition to the JETSET franchise aims to bring premium Reformer Pilates workouts to locals seeking a holistic fitness experience.

The new studio, owned by fitness enthusiasts and entrepreneurs Nick and Neo Celeste, is designed to provide a community-centered atmosphere that encourages personal growth through movement. The grand opening event on May 30 promises to be a celebration of health, featuring local vendors, food, music from a DJ, and opportunities for attendees to secure discounted founding memberships.

The Vision Behind the Studio

Nick Celeste, who has roots in a family-run dance studio, has a strong background in finance, having worked closely with fitness brands over the years. His entrepreneurial spirit was honed through experiences in franchise systems, ultimately paving the way for his own business venture in fitness.

“After years in the finance sector, I was determined to find a fitness brand that met my professional expertise and passion,” says Nick. “JETSET Pilates provided that—it's a consistently effective program that challenges its participants while offering an elevated experience.”

His partner, Neo Celeste, is a seasoned personal trainer with a wealth of experience and a deep commitment to the Buckhead community. “As a trainer, I focus on progression and the emotional aspects of fitness,” Neo shares. “This studio represents an opportunity to foster real connections through movement and help individuals cultivate strength over time.”

An Innovative Fitness Experience

The new studio spans 2,800 square feet and features 18 custom reformers that are designed for JETSET’s signature 50-minute classes. These sessions expertly blend strength training, cardio, and Pilates-inspired methods while being set to curated music, aiming to provide a balanced workout that energizes both body and mind.

Even before its official opening, JETSET Pilates has been active within the community, hosting weekly mat Pilates events and partnering with local wellness brands, laying the groundwork for strong community ties. These initiatives not only promote the studio but also reinforce JETSET’s commitment to a holistic wellness approach.

Excitement for the Future

According to Bertus Albertse, CEO of JETSET Pilates, the combination of Nick and Neo’s diverse backgrounds creates a compelling business model for the new studio. “Their blend of experience in fitness and finance will undoubtedly set the stage for a community-centric workout experience that embodies the values of JETSET,” he comments.

While this is the first location for the couple, plans for a second studio in Midtown are already underway, set to launch in early 2027. Buckhead residents can look forward to unique fitness classes tailored to various skill levels, further solidifying JETSET’s presence in the world of boutique fitness.

For those eager to experience the studio's offerings, classes can be booked online. Prospective members can inquire about membership options by visiting the official JETSET Pilates website at jetsetpilates.com/ga/buckhead or following their Instagram page at @jetsetpilatesbuckhead.

About JETSET Pilates

Founded in 2010 and launching its franchise in 2022, JETSET Pilates has rapidly expanded across the globe, establishing over 350 locations in the U.S., U.K., and Australia. Known for its unique approach that blends community, fitness, and wellness, JETSET prioritizes connection and consistency in all its studios. Each class aims to deliver an empowering workout experience, ensuring every participant leaves feeling stronger and rejuvenated. Further details can be found on their main site and social media platforms.