#Japan #Tokyo #anniversary #Eyewear #Zoff

Zoff's 25th Anniversary Fair

The renowned eyewear brand, Zoff, operated by Intermestic, is celebrating its 25th anniversary with a special campaign across all Zoff stores, including outlet locations. From February 20 to March 5, 2026, customers can enjoy a selection of popular eyewear at three exclusive price points: ¥5,500, ¥7,700, and ¥9,900, all of which include the cost of lenses. Additionally, for a limited time, Zoff will be offering blue light cut lenses free of charge, a value that typically costs ¥2,200.

Campaign Details

• - Campaign Name: 25th Anniversary Fair
• - Price Range: ¥5,500, ¥7,700, and ¥9,900 (including lens fees)
• - Blue Light Cut Lenses: Free (1.55 spherical lenses)
• - Applicable Stores: All Zoff stores nationwide, including outlets, as well as the official Zoff online store
• - Duration:

- Three Price Offer: February 20, 2026 - March 5, 2026
- Free Blue Light Cut Lenses: February 20, 2026 - March 22, 2026

More details, including Zoff's history and iconic eyewear collections developed over the last 25 years, can be found on our special anniversary page.

Celebrating the 3 Price Structure

Zoff was the first company in Japan to introduce the three-price structure for eyewear, which revolutionized the industry by not only focusing on affordability but also on quality and customer experience. As part of the anniversary celebration, some of Zoff’s most popular eyewear will be available at the original prices of ¥5,500, ¥7,700, and ¥9,900.

One of Zoff's best-selling series, the "Zoff SMART," which has sold over 10 million units, will be highlighted with a retail price of ¥9,900. Customers can expect a diverse range of stylish options, from classic favorites to trendy designs that are perfect for social media sharing, including glasses designed to shorten the appearance of facial features.

Featured Items:

¥5,500 Items

• - ZA211013_44A1
• - ZY182007_14F1
• - ZN252001_43E1
• - ZN231024_43A1

¥7,700 Items

• - ZA251007_18E1
• - ZL252003_15E1
• - ZY242027_43E1
• - ZH251021_48A1

¥9,900 Items

• - ZN251015_14F1
• - ZJ251005_14F1
• - ZJ251011_14E1
• - ZJ251013_44A1

Complimentary Blue Light Cut Lenses

For those looking to enhance their eyewear experience, Zoff is providing blue light cut lenses at no additional cost during this event. These lenses help reduce eye strain from digital screens, promoting a healthier viewing experience. Please note that while the blue light cut lenses are free during the promotional period, there may be additional costs for frame selections and lens replacements.

For inquiries, customers can reach Zoff Customer Support at Tel. 0120-013-883 (Weekdays 11 AM - 6 PM) or visit the official Zoff Online Store at Tel. 0120-013-505 (Weekdays 11 AM - 6 PM).

Take part in Zoff's anniversary celebration and upgrade your eyewear collection with this exciting offer that not only celebrates the brand's history but also enhances your visual experience.