#Japan #Tokyo #eyecon #GEMINItale #HUF

Exciting Pop-Up Shops and Events at Laforet Harajuku

Laforet Harajuku, a prominent shopping destination in Tokyo, is set to welcome a lineup of fascinating pop-up shops and new stores starting from February 2026. This vibrant venue is positioned as a trend-setting hub, bringing together noteworthy fashion brands from both Japan and abroad.

Highlights of Pop-Up Shops

One of the most anticipated pop-up events will feature eyecon, a popular eyewear brand known for its stylish unisex designs that cater to various fashion sensibilities. Their pop-up shop, scheduled from February 17th to February 23rd, will focus on customization, allowing visitors to personalize their eyewear selections. Eyecon's offering includes a diverse array of accessories that enhance everyday styling, making them a must-visit for fashion enthusiasts.

In addition to eyecon, GEMINItale will also unveil its unique collection during the same period. This lingerie brand emphasizes individuality, allowing customers to express their personal style through custom-designed lingerie pieces. Unlike traditional offerings, GEMINItale aims to transform the typical lingerie shopping experience into a fashion-forward adventure, offering exclusive items only available at their pop-up shop.

Love and Madness Market: Gyoza Wonderland Vol. 3

On a different note, the love for gyoza (Japanese dumplings) will take center stage with the highly popular event, Gyoza Wonderland Vol. 3, from February 1st to February 28th. This themed market will display delightful gyoza-inspired items and products from 33 different vendors, offering a whimsical look at the beloved dumpling. Attendees will have the chance to participate in a lottery, featuring exciting prizes related to gyoza, making it a fun gathering for food lovers.

The event will be supported by the general incorporated association, the Gyoza Association, which seeks to promote Japan's gyoza culture. Attendees can enjoy unique offerings from the association while entering prizes to win exclusive gyoza-themed rewards.

New Store Openings at Laforet

On February 6th, HUF, a streetwear brand centered around skate culture, will launch its new store on the 3rd floor. Established by legendary skater Keith Hufnagel in 2002, HUF combines the essence of skateboarding with artistic flair, offering products adorned with meaningful graphics and unique slogans. By collaborating with various artists, musicians, and photographers, HUF will create a distinctive shopping experience that encapsulates the culture of skateboarding and street fashion.

Join the Shopping Experience

With a mix of innovative pop-up shops, exciting events, and new stores, Laforet Harajuku is dedicated to providing shoppers with an unforgettable retail experience. Whether you're looking for trendsetting eyewear, unique lingerie, or indulging in flavorful gyoza delicacies, there's something for everyone. Visit Laforet Harajuku from February 2026 onwards, and immerse yourself in a shopping paradise filled with creativity and fun!

Don't miss out on any updates as offerings may change without notice, and all prices are inclusive of tax.