thePIXEL & NEWMAN
2025-05-12 00:51:35

thePIXEL and NEWMAN Forge Strategic Partnership to Promote Pixel Art Culture

Strategic Partnership Announcement: thePIXEL Inc. and NEWMAN Inc.



In a groundbreaking move to enhance cultural and economic cycles within communities, thePIXEL Inc., known for its vision of modernizing pixel art as a contemporary ukiyo-e, has entered into a strategic alliance with NEWMAN Inc., a company committed to social creativity. This partnership seeks not only to create beautiful and functional outputs but also to forge deep connections among people, aiming to cultivate new values in humanity despite the rapidly changing environment.

Vision and Mission of the Partnership



thePIXEL has made its mark by intertwining pixel art—a form of popular culture—across various industries, promoting a cultural and economic circular movement. By strengthening the network among artists and facilitating close collaboration within their communities, thePIXEL aims to elevate societal status, reminiscent of the creative community behind traditional ukiyo-e art.

On the other side, NEWMAN leverages its cutting-edge technology and transformative vision to accelerate growth starting from creativity. Engaging not only in supporting enterprises and brands, NEWMAN actively participates in nurturing emerging cultures, driving the creation of products and services that elevate culture into a more resilient and sustainable form.

As part of this alliance, the two companies are committed to collaborating on several projects that will connect local creativity with site-specific art, particularly focusing on:
  • - Joint exhibitions on local creative initiatives for regional revitalization
  • - Strategic collaboration concerning thePIXEL’s international expansion at its New York base
Through these initiatives, the two companies aspire to broaden the reach of pixel art within society on a grander scale.

Comments from Leadership



Motokuni Sakaguchi, CEO of thePIXEL Inc., stated:
"Japan is blessed with tourism resources but hosts many cultural treasures within closed communities. We view pixel art as a 'modern ukiyo-e' and aspire to rediscover local cultures, establishing mechanisms for continuous cultural and economic circulation. We believe that our partnership with NEWMAN, which seeks to explore Social Shared Value, will enable us to extend this new value rooted in local areas to both national and international audiences."

Toshichiro Tago, CEO of NEWMAN Inc., added:
"By merging a fresh interpretation of pixel art with local creative initiatives from various regions in Japan, our goal is to present the region's potential to the world. We aim to co-create a sustainable model where culture and business thrive in circulation, keeping in mind our expansion efforts into markets such as New York."

Company Overviews



NEWMAN Inc.
  • - CEO: Toshichiro Tago
  • - Location: Minato-ku, Tokyo
  • - Main services: Creative strategy development, brand experience design, social creativity, and more
  • - Website: NEWMAN

thePIXEL Inc.
  • - CEO: Motokuni Sakaguchi
  • - Location: Shibuya-ku, Tokyo
  • - Main services: Artist support based on pixel art, intellectual property development, spatial design, regional art projects, and more
  • - Website: thePIXEL



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