#Japan #Tokyo #Health Awareness #Central Medience #Bath Cancellation

The Reality of 'Bath Cancellation': A Study on Modern Fatigue

The health information media, 'Karada ni Ii Koto,' conducted a research study to investigate the phenomenon of 'bath cancellation' among women, revealing significant insights into the current lifestyle challenges they face. According to Central Medience Communications, based in Minato-ku, Tokyo, this issue is becoming increasingly common, particularly among women who are dealing with modern fatigue.

Key Findings of the Research

1. Awareness of 'Bath Cancellation': Over 80% of respondents are aware of the term 'bath cancellation.'
2. Experience with Bath Cancellation: Over 60% admitted to having experienced bath cancellation at least once, with nearly 30% stating it happens 'often' or 'sometimes.'
3. Reasons for Bath Cancellation: The primary reason is overwhelming fatigue, where individuals prefer to sleep rather than bathe. Other reasons include the hassle of bathing and the prioritization of family over personal time.
4. Perceived Benefits of Bathing: Approximately 90% believe that bathing helps alleviate fatigue, indicating a reluctance to skip baths if possible.

The survey was conducted from April 17 to April 24, 2025, with 227 ambassadors of 'Karada ni Ii Koto' participating via a web questionnaire.

Meaning of 'Bath Cancellation'

'Bath cancellation' refers to skipping one's bath for various reasons, a trend that has gained prominence since 2024. Phrases like "I'm too tired, so I'm part of the bath cancellation community today" are trending on social media platforms, showcasing a shared experience among users. An impressive 85% of the participants confirmed their familiarity with the term when queried.

Statistics and Patterns

While 36% of respondents reported never having canceled a bath, a sizable 64% admitted to doing so in varying degrees. The leading cause (17%) cited was simply a state of exhaustion, with people feeling too drained to move at the end of the day. Following that, 7% mentioned that the hassle of preparing for a bath often outweighs the benefits. Interestingly, 4% felt they had to forgo their bathing time to accommodate family obligations, highlighting the unique pressures faced by women.

Reasons for Bath Cancellation (from open-ended responses)

• - Exhaustion: Many respondents indicated that they often feel so mentally and physically spent that they choose to forgo their baths. Factors include stressful workdays or symptoms related to premenstrual syndrome (PMS) that make it near impossible to find the energy or motivation to bathe.
• - Laziness: Some participants joked about staying indoors for extended periods, prompting them to feel too reclined to get ready for a bath. Additionally, mood fluctuations related to menopause affected some women's desire to engage in self-care activities like bathing.
• - Family First: There were also comments about prioritizing the needs of their teenage sons, leading them to postpone their own bathing time. Other responses noted that late bathers often relinquish the chance to wash altogether due to kids taking too much time in the tub.

The Benefits of Bathing

A noteworthy 87% of participants stated they believe bathing is more effective at relieving fatigue than skipping the tub entirely. Respondents touched on several key benefits experienced when they do make time for a bath, including improved blood circulation, relief from swelling, and a more restful sleep afterward.

Positive Effects of Bathing (from open-ended responses)

• - Bathing not only aids with relaxation but also enhances overall well-being, allowing individuals to enter bed without the discomfort that comes from skipping a bath.
• - A proper soak is reported to be rejuvenating, with many mentioning regrets after skipping out on a bath, like waking up fatigued due to neglecting their hygiene care.
• - The quiet solitude of bath time is valued by many; it serves as a much-needed break for mental and physical recharge.

About 'Karada ni Ii Koto'

'Karada ni Ii Koto' provides a platform dedicated to female health, featuring over 2,000 articles curated by medical experts. Aimed to combat the spread of misinformation in health, it has garnered over 1,000 health-conscious ambassadors as of June 2025. The site aims to empower users with reliable health information to enrich their lives.

For more insights and access to this extensive resource, visit Karada ni Ii Koto.

About Central Medience Communications

Founded in Minato-ku, Tokyo, Central Medience Communications focuses on promoting health information. Led by President Takataro Nakagawa, the company has developed a robust presence in the health media landscape.

Find out more about Central Medience at Central Medience.