Generac Holdings Achieves Unprecedented Success with 'Power Up With Purpose' Initiative

Generac Holdings Marks a Milestone in Philanthropy

Generac Holdings, a prominent name in energy technology solutions, has accomplished an exceptional feat with its recent 'Power Up With Purpose' initiative. In 2025, this program raised an impressive $94,000 to support ToolBank Disaster Services, marking the highest annual fundraising achievement since the initiative's inception in 2023.

The funds raised during this campaign are earmarked for purchasing and equipping a mobile disaster-response tool trailer for ToolBank Disaster Services, an organization dedicated to providing communities with the necessary tools for recovery following natural disasters. As Trey Bearden, CEO of ToolBank USA, stated, this partnership with Generac strengthens their capability to respond effectively to disasters across the continental U.S., Puerto Rico, and Hawaii. Given the increasing frequency of severe weather events, such initiatives are critical in ensuring both communities and volunteers are well-equipped during challenging times.

Launched in 2023, 'Power Up With Purpose' emerged as a philanthropic effort by Generac to give back to its local community. This initiative raises funds through the sale of passes at the Generac Power Stage at Summerfest, one of America's most iconic music festivals. Since its launch, the initiative has accumulated a staggering total of $233,078, with donations directed to various charities each year.

Tami Garrison, Senior Director of Social Responsibility at Generac, expressed pride over this year’s accomplishment, emphasizing the significance of the partnership with ToolBank. She noted that this collaboration not only demonstrates Generac's continued commitment to disaster response but also aids in the physical and economic restoration of communities that are often hit hardest by extreme weather.

During the Summerfest event, which ran from June 19 to July 5, 2025, Generac exceeded its original fundraising target of $50,000 within the first two weeks. The festival, held in Wisconsin—the company’s home state—was a vibrant hub of live music, hosting various renowned artists including the Plain White T's and Motion City Soundtrack, further enhancing the festive experience while supporting a noble cause.

Generac’s contributions highlight a growing trend among companies to engage in social responsibility, particularly in times of environmental crises. Their efforts not only support immediate disaster response but also underscore the company’s broader mission to empower individuals through energy management and ensure a sustainable approach to energy usage across homes and businesses.

In a world where the impacts of climate change manifest into real and pressing challenges, Generac Holdings' 'Power Up With Purpose' initiative represents a beacon of hope and resilience. The success of this initiative sets a precedent for corporate involvement in social causes, particularly in sectors directly impacted by environmental disasters. By fostering such partnerships, companies like Generac are not just supporting communities but also paving the way for more structured and prepared disaster response efforts in the future.

As Generac looks to the future, its ongoing commitment to social responsibility and energy solutions reinforces the message that corporate success and community support can go hand in hand. The milestone achieved in 2025 certainly solidifies Generac Holdings as a leader not only in energy technology but also in philanthropic endeavors, inspiring other organizations to contribute positively to society.