Way.com and Connects Federal Credit Union Enhance Auto Ownership with New Membership Benefits

Way.com and Connects Federal Credit Union Strengthen Partnership



In an exciting development for auto ownership and financial services, Way.com, the nation's foremost car services platform, has announced a strategic alliance with Connects Federal Credit Union (CFCU). This collaboration will integrate the Way+ membership program with CFCU's automobile loan products, heralding a new era of savings and support for credit union members.

Benefits of the Partnership



Under this new partnership, every auto loan provided by CFCU that includes a Guaranteed Asset Protection (GAP) policy will automatically come with a Way+ membership. This innovative step is designed to provide members not only with financial benefits but an enhanced vehicle ownership experience.

The Way+ membership offers a variety of exclusive savings opportunities for members. Some of the key benefits include:
  • - Discounts on Parking and Car Washes: Way+ members can enjoy substantial savings at numerous parking facilities and car wash locations.
  • - Gas and EV Charging Rewards: Members can take advantage of cashback offers on gasoline purchases and incentives for electric vehicle charging.
  • - Repair and Maintenance Cashback: When members use selected services for repairs and maintenance, they'll earn cashback, making vehicle upkeep more budget-friendly.

In addition to these financial perks, Way+ membership provides essential protection services to ensure peace of mind for vehicle owners:
  • - Glass Breakage Coverage: Members can have coverage for unexpected glass damages, protecting their vehicle's windows.
  • - Tire Coverage: This covers damages and replacements for a vehicle's tires, ensuring safety and performance.
  • - Roadside Assistance: Members can access vital roadside support for any unexpected breakdowns or emergencies.
  • - Additional Vehicle Protection Add-ons: Members can customize their protection package based on their specific needs.

Driving Revenue and Member Engagement



Early indicators show that this partnership is positively impacting the financial performance of CFCU. Since integrating the Way+ membership, there has been a reported 15% increase in accessory and add-on revenue associated with each auto loan. This uptick signifies that members are clearly taking advantage of the extensive benefits that come with their loans, driving overall satisfaction and engagement.

Adam Hardt, the Vice President of Way+ Member Services at Way.com, emphasized that the initiative is intended to make vehicle ownership not only more rewarding but significantly more convenient. He noted, "By partnering with Connects Federal Credit Union, we are creating a seamless experience that enhances every auto loan offering with benefits that truly matter to our members."

On the other side of the partnership, James McBride, CEO of Connects Federal Credit Union, remarked that this collaboration marks a substantial advancement in delivering value to their members. “Our members gain immediate access to exclusive savings and comprehensive protection services, and the credit union benefits from additional revenue generation. It's a win-win scenario,” he stated.

A Commitment to Innovation



The launch of the Way+ membership coupling with Connects FCU is a testament to Way.com's ongoing commitment to assisting credit unions in evolving their auto loan offerings. The partnership is set to boost member engagement while creating new revenue streams stemming from enhanced savings and protection services in the automobile sector.

Way.com positions itself as the leading tech-enabled platform for auto ownership, trusted by over 9 million consumers and businesses across the United States. It excels in delivering a seamless, tech-enhanced experience that safeguards vehicles and finances, providing unbeatable rates and cashback incentives vital for car ownership.

Conclusion



By integrating Way+ memberships with Connects FCU auto loans, both entities are not only enhancing the benefits available to members but also reinforcing their commitment to innovating financial products in the automotive space. This strategic partnership sets a new standard for member-focused services in the credit union sector, aiming to revolutionize the vehicle ownership experience for all involved.

Topics Consumer Products & Retail)

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