Chery's Role in the 2025 Asian Youth Para Games
On December 14, local time, the night sky of Dubai sparkled with fireworks, signaling the grand finale of the 2025 Asian Youth Para Games. This event not only marked an end to a spectacular gathering but also highlighted the instrumental role played by Chery Automobile Co., Ltd. as the official and exclusive mobility partner of the Games. From technology-driven innovations to social responsibility practices, Chery’s contributions during the Games were numerous, creating unforgettable moments and experiences.
The opening ceremony was a memorable spectacle, featuring the AI robot Mornine and Mr. Mijad, the President of the Asian Paralympic Committee, jointly announcing the commencement of the Games. Spectators were treated to robotic-led award ceremonies, which showcased Chery's advanced technology and commitment to innovation. Furthermore, all athletes received thoughtful donations of sun protection gear before their competitions, demonstrating Chery's focus on athlete welfare and safety.
Throughout the event, Chery provided essential transportation services with its TIGGO family fleet, ensuring all participants had seamless access and mobility. As Zhu Shaodong, Executive Vice President of Chery International, expressed in his closing speech, "Chery remains guided by the principle 'In somewhere, For somewhere, Be somewhere' as we contribute to global sustainable development. Supporting sporting events to serve the community is both an honor and a pride for Chery."
Commitment to ESG Practices
Chery’s commitment to Environmental, Social, and Governance (ESG) practices is robust. The company has established several world-class "green factories," driving a transformation towards sustainable manufacturing. Chery collaborates with international organizations like the International Union for Conservation of Nature (IUCN) to undertake ecological initiatives such as seagrass conservation. These efforts illustrate Chery's dedication to responsible manufacturing and environmental stewardship.
Moreover, Chery has a long-standing commitment to supporting the well-being of people with disabilities and children around the world. By partnering with UNICEF, Chery aids in the education of approximately 40 million children globally, emphasizing its role in social responsibility. The collaboration extends to the National Paralympic Committee of Kazakhstan and the Asian Paralympic Committee, where Chery actively contributes to various integration programs aimed at improving the quality of life for individuals with disabilities.
In October 2025, during the Chery Brand User Summit, Chery initiated the formation of the ESG Global Alliance, facilitating the sharing of sustainable development initiatives among its global dealership network and extending responsible practices throughout its entire value chain.
Looking Ahead
As the Asian Youth Para Games conclude, Chery is poised to continue its journey forward, leveraging technology as a driving force and perpetuating responsibility as a foundational principle. The company seeks not only commercial success but also strives to create a more inclusive and courageous future for society as a whole. Chery's unwavering commitment to sustainability and social responsibility sets a benchmark in the automotive industry, inspiring others to follow suit. In conclusion, Chery exemplifies how corporate involvement in sporting events can transcend beyond mere sponsorship — becoming a catalyst for profound societal change and a champion for the rights of all individuals, particularly those who are often marginalized.