Get Limited Edition Otani-Designed FamilyPay Gift Cards at FamilyMart's Onigiri Stamp Campaign

Embrace the Full Flavor: Otani's Onigiri Stamp Campaign at FamilyMart

Overview

FamilyMart has always been committed to providing fun and savings to its customers. This summer, it is taking this commitment to another level by launching an exciting promotion called the "Deliciously All-Out Onigiri Stamp Campaign." From July 8 to July 21, 2025, customers who purchase onigiri (rice balls) will have the chance to win a limited edition FamilyPay gift card featuring a unique design by Major League Baseball star Shohei Otani.

This campaign, part of FamilyMart's ongoing initiatives, encourages customers to use the FamilyMart app "FamilyPay" while shopping. For every onigiri purchased, customers will receive a stamp in their app. Accumulating these stamps will allow participants to claim various exciting prizes once they have the required amount.

Campaign Details

- Campaign Duration: July 8, 2025 - July 21, 2025
- Prize Redemption Period: July 8 - July 25, 2025
- Eligible Products: All onigiri marked as FamilyMart Kitchen or FamilyMart Kitchen Premium.

- Note: Sets containing multiple onigiri count as one stamp. Frozen onigiri are excluded from the campaign.

What Can You Win?

1. 17-Stamps Course: 20 lucky winners will receive the exclusive Shohei Otani-designed FamilyPay gift card valued at ¥5,000!
2. 10-Stamps Course: Every participant can claim a Shohei Otani poster-design sticker upon earning 10 stamps, with options to choose from three designs. These stickers will be provided through a unique serial code redeemable at FamilyMart's multi-copy machines from July 8 to July 31.
3. 3-Stamps Course: Customers will receive a ¥30 discount coupon applicable to onigiri purchases, valid from July 8 to August 4, 2025. The discount will appear in the FamilyPay app.

Campaign Image

A Commitment to Community

FamilyMart has always aimed to nurture connections within communities. Under the slogan, "With you, the convenience store, FamilyMart", it is committed to being an irreplaceable part of customer lives.

The company is also involved in social initiatives like the "Smile Onigiri Project," which supports children's welfare by donating portions of the sales from onigiri products featuring Otani's packaging to the National Children's Food Bank Support Center. Furthermore, they will donate onigiri to various student clubs across Japan to support their activities.

Additional Promotions

The "Onigiri Donation Campaign" runs from July 1 to July 21, 2025, allowing school clubs and organizations nationwide to apply for a special donation of onigiri. The prize consists of 2 onigiri per member for up to 17 clubs, fostering a spirit of support and encouragement within educational institutions.

Conclusion

FamilyMart's Onigiri Stamp Campaign encapsulates a celebration of flavors, community, and the star power of Shohei Otani, encouraging culinary enjoyment and engagement with rewarding experiences. For your chance to join in on the fun and earn exclusive prizes, be sure to visit your nearest FamilyMart during the campaign dates!

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