Experience Eco-Friendly Dining at Ethicarnival
A new culinary experience awaits food lovers at the
Ethicarnival, taking place on
January 10 and 11, 2026, at the recently opened
Newoman Takanawa. Showcasing sustainable food innovations, this unique event features dishes made from upcycled ingredients, specifically highlighting the versatile
'Tamago Gururiko' onion flakes.
What is 'Tamago Gururiko'?
'Tamago Gururiko' is an innovative ingredient created by
ASTRA FOOD PLAN, a food tech startup based in Saitama. This product transforms onion scraps, which were previously thrown away, into a deliciously aromatic dried flake. Through a unique steaming and roasting technique, the company has managed to preserve the richness of flavor while significantly reducing food waste. In fact, the aroma of 'Tamago Gururiko' is reported to be
135 times stronger than traditional onion powders.
At this event, food enthusiasts will have the opportunity to enjoy:
Tamago Gururiko Keema Curry
Description: A rich and savory curry made by slow-cooking a blend of ground meat with over
30 spices and ripe tomatoes, topped with a mix of spices known as
Duka, made from 'Tamago Gururiko'.
Price: 1,100 yen (including tax)
Gururiko Croquettes
Description: Crispy on the outside and fluffy on the inside, these croquettes showcase the natural sweetness of 'Tamago Gururiko', allowing diners to fully appreciate the essence of the ingredients.
Price: 200 yen (including tax)
Event Details
The
Ethicarnival will run from
11:00 AM to 5:00 PM at the
Gateway Park, right next to the Takanawa Gateway Station. Expect a mobile kitchen setup, managed by the sustainable food operator
STABLES, known for their commitment to eco-friendly dining experiences.
This event aligns with Lumine's ongoing efforts to combat overproduction and waste within the retail industry. With a focus on delivering quality products and customer service, the Ethicarnival promotes an ethos of making conscious, sustainable choices while shopping.
In its third installment, the
Ethicarnival emphasizes the theme of 'circularity'. Alongside delicious food, attendees will discover various engaging activities, including workshops focusing on sustainable practices, fashion recycling programs, and a collection campaign for old cosmetics to promote resource circulation.
The Future of Food
In a world where sustainability is becoming a priority, ASTRA FOOD PLAN's mission underlines the importance of reducing food waste while simultaneously enriching dining experiences. The innovative
'Gururiko' brand signifies a commitment to elevating unattractive or leftover ingredients into high-quality culinary products. This showcases the potential of upcycling in the food industry, paving the way for more responsible consumption.
Visit the
official website for more details and join the conversation around ethical eating at the
Ethicarnival:
Lumine Ethicarnival.
Final Thoughts
As we embrace the winter shopping season, the
Ethicarnival invites everyone to indulge in delicious yet sustainable food experiences. With events like these, we can all take steps toward a healthier planet—and enjoy eye-opening flavors along the way.