#Japan #Tokyo #LOCALO Noodle #Grand Bleu&Co. #Dolce Ino

A New Era of Healthy Eating: Low-Calorie Delights at Convenience Stores

In an exciting development for health enthusiasts, Grand Bleu&Co. has officially launched the sale of their innovative low-calorie ice cream, Dolce Ino, and low-calorie noodles, LOCALO Noodle, at min・naka, a new type of convenience store known for its child cafeteria initiative. Previously available only through online platforms such as their official e-commerce website, Uber Eats, and various other online retailers, these products are now accessible to a wider audience at select store locations in Saitama and Tokyo.

Convenient and Health-Conscious Options

The introduction of Dolce Ino and LOCALO Noodle into physical retail opens the door for customers to purchase these healthy alternatives in single servings, encouraging trial among those interested in healthier eating options. The Dolce Ino ice cream, available in enticing flavors like Caramel & Hazelnut, Matcha & Yuzu, and Strawberry & Raspberry, boasts an astonishingly low calorie count of just 50 kcal per serving. With a creamy texture and made without artificial sweeteners, this product stands out in its category.

On the other hand, LOCALO Noodle is designed for noodle enthusiasts who often find themselves unsatisfied with traditional low-calorie alternatives made from konjac or soy. This revolutionary product features a noodle base crafted from buckwheat flour and seaweed, providing a gluten-free and low-GI option, containing merely 50 kcal per serving. With delectable sauce options ranging from rich chicken broth to an exquisite lobster bisque, LOCALO Noodle offers an exciting new take on noodles for the calorie-conscious.

Customers can now pick up these items directly from the min・naka stores, available for takeout, thus making it easier than ever to grab a quick meal or snack on the go. The company aims to cater to a growing demand for healthier, guilt-free choices that fit seamlessly into busy lifestyles.

Insights from the Innovators

Tomoki Iguchi, the mastermind behind min・naka, has championed the introduction of these low-calorie offerings at the convenience store, recognizing a unique market opportunity. He mentioned, "Convenience stores typically see spikes in sales during late-night hours as nearby restaurants close. We identified an increasing need for low-calorie products during these times, making it a perfect fit."

Iguchi emphasized the innovation of providing low-calorie meals during those hours, stating, “It’s groundbreaking to offer options like LOCALO Noodle when convenience store menus are usually dominated by fried items. The response has been overwhelmingly positive since launch, confirming that offering healthy choices is a key strength for us.”

The Man Behind the Concept

Tomoki Iguchi, born in 1974 in Nagano Prefecture, has a diverse background. After graduating from Fukui University, he worked in the construction sector and later ventured into entrepreneurship, launching various businesses, including salons and childcare services. In 2020, he founded Dialogue Holdings, focusing on the development of community-centric products in Nagano.

Flavors and Pricing

• - Dolce Ino comes in five exquisite flavors:

1. Caramel & Hazelnut
2. Matcha & Yuzu
3. Strawberry & Raspberry
4. Vanilla & Tonka
5. Espresso Latte
Each serving is priced at 370 yen (excluding tax).

• - LOCALO Noodle is available with four different sauces:

1. Rich Chicken Broth
2. Rustic Tomato & Flavorful Vegetables
3. Spicy Noodle Mix
4. Authentic Lobster Bisque
Priced at 998 yen (excluding tax), this noodle is perfect for a takeout meal.

Conclusion

The launch of Dolce Ino and LOCALO Noodle at min・naka marks a significant step forward in the convenience food market, combining delicious flavors with health-conscious ingredients. As consumers increasingly seek healthier alternatives without compromising on taste, these pioneering products are set to make a lasting impression on the industry. With plans for broader visibility and community engagement, Grand Bleu&Co. is on the forefront of transforming how we approach our eating habits.