#Japan #Shinjuku #Ibonne #beauty supplement #wellness nutrition

Ibonne Launches 'Taberu Ibonne' Supplement

Ibonne, well-known for its line of beauty products addressing skin concerns, has ventured into the supplement market with its new offering, 'Taberu Ibonne'. Scheduled for release on July 23, 2025, this delicious supplement combines the benefits of double coix seed and Vitamin C to support beauty from within. Available through cooperatives and official online stores, it aims to cater to the increasing demand for inner beauty solutions.

Why Ibonne Expanded into Supplements

In recent years, there has been a significant surge in health and beauty awareness, driving expansion in the inner care market. According to Fuji Keizai, the domestic health food market is projected to reach approximately ¥2.8 trillion by 2024. Within this growing sector, products highlighting beauty benefits are particularly expected to thrive.

A survey conducted by the company revealed that over 70% of individuals under 40 who currently take supplements wish to continue their regimen. However, many cited reasons such as a lack of perceived effects or the inconvenience of maintaining their routine as barriers to consistent use. Thus, it became evident that a product that is both effective and easy to incorporate into daily life was essential.

Since its launch in 2012, Ibonne’s skincare line has sold over 930,000 units, resonating with customers facing skin issues such as bumps around the neck and eyes. Recognizing the increasing consumer desire for holistic beauty, Ibonne decided to develop its first-ever supplement, combining their expertise in skincare with nutrition.

Product Highlights and Features

Nutritional Support for Beauty

'Taberu Ibonne' focuses on being delicious, effective, and easy to continue. Priced at ¥2,246 (tax included), each packaging contains 60 chewable tablets, sufficient for a 30-day supply when consuming two tablets a day.

Key features include a dual formulation of Japanese coix seed extract and coix powder, delivering a robust beauty boost. Additionally, it is infused with three types of Vitamin C, which are gradually released for sustained health benefits. Each serving equates to the nutritional value found in about 150 lemons! The product also contains zinc, an essential trace mineral vital for maintaining skin and mucosal health.

Smooth and Tasty Experience

Designed to be enjoyable, 'Taberu Ibonne' is available in a refreshing yogurt flavor. The chewable texture ensures that taking care of your beauty needs is not only effective but also delightful. It is perfect for on-the-go usage, whether you are at work or out and about, making daily wellness feel effortless.

Easy to Use

For optimum results, it is recommended to chew 2 to 4 tablets daily without water, at whatever time suits your schedule. This straightforward approach ensures that it seamlessly fits into your daily routine, positioning 'Taberu Ibonne' as an easy yet crucial part of a conscious beauty habit.

Ingredients and Nutritional Information

The supplement includes the following key ingredients:

• - Reduced maltose syrup (domestically produced)
• - Sugar
• - Coix seed extract (from coix and maltodextrin)
• - Coix powder
• - Maltodextrin
• - Curcuma extract
• - Vitamin C
• - Crystal cellulose
• - Zinc gluconate
• - Calcium stearate
• - Flavoring agents
• - Silicon dioxide
• - Citric acid
• - Sweeteners (aspartame and L-phenylalanine compound, acesulfame K)
• - Sunflower lecithin
• - Processed starch

Nutritional Functions of Key Ingredients

Zinc helps maintain normal taste perception and supports skin and mucosal health, while Vitamin C contributes to skin health and possesses antioxidant properties.

About Willumina and Ibonne

Willumina, established in 1984, has become a leading vendor in the cooperative skincare and health food market, emphasizing safe and reliable products that cater to a diverse range of women's wellness needs. The introduction of 'Taberu Ibonne' underscores the brand's commitment to innovation in beauty and health. Whether through their collaborative products or online platforms, Willumina continues to champion women's beauty and well-being.