Uncrustables® Unveils Exciting New Flavor
In a landmark moment for the beloved brand, Uncrustables® prepares to introduce its very first limited-edition flavor in thirty years—a Peanut Butter Mixed Berry Spread Sandwich. This highly anticipated addition is set to hit the shelves in May and promises to enhance snack time for fans of all ages.
A New Twist on an Old Favorite
Uncrustables, known for their soft bread and convenient no-crust sandwiches, has long been a staple in lunchboxes and on-the-go snacking. The new Peanut Butter Mixed Berry Spread flavor melds creamy peanut butter with a delicious sweet spread made from a blend of strawberries and blueberries. This innovative product is designed not only to offer a new taste but also to cater to the summertime demands when lunchboxes take a backseat to beach bags and picnics.
According to Chris Achenbach, the Director of Brand Strategy at the J.M. Smucker Co., “Last fall, we introduced a new PB&J flavor after a decade, and the positive response from consumers indicated a clear desire for more flavor varieties. We are excited to launch the Peanut Butter Mixed Berry Spread sandwiches and look forward to introducing a second limited-edition offering later in the year.”
Perfect for Summer Adventures
As temperatures rise and outdoor activities ramp up, this new sandwich arrives as the perfect solution for easy snacking. Whether it’s a day at the beach, a hiking trip, or simply lounging by the pool, these sandwiches can effortlessly transition from the freezer to any summer outing. The convenience of Uncrustables makes them a go-to option for parents and kids alike.
The limited-edition flavor will join Uncrustables’ existing lineup, which includes classic varieties such as Grape, Strawberry, Honey, and Chocolate-flavored Hazelnut spreads, ensuring there is something for everyone. The new sandwiches will be available in four-count boxes at select retailers across the nation, while supplies last.
Quality Ingredients You Can Trust
Confidence in your snack choice is essential, and Uncrustables ensures high quality by incorporating responsibly sourced ingredients. All sandwiches are made with freshly baked bread from the U.S., free from high-fructose corn syrup, artificial sweeteners, and colors. This commitment to quality allows parents to feel good about what they are feeding their families.
For further nutritional details and information on retailer availability, fans are encouraged to visit
SmuckersUncrustables.com.
About The J.M. Smucker Co.
The J.M. Smucker Co. is dedicated to creating food products that enhance lives. It holds a distinguished position in various markets, including coffee, peanut butter, fruit spreads, and frozen handheld snacks. The company aims to positively impact society while also committing to quality and ethical operations, offering trusted brands like Folgers®, Jif®, and Hostess®.
In conclusion, the introduction of Uncrustables® Peanut Butter Mixed Berry Spread Sandwiches marks not just a momentous addition to their range but reflects a growing trend towards convenient, flavorful snacks that adapt to modern lifestyles. Fans of the brand should gear up for this exciting new flavor as it hits stores this summer!